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Social Media Demographic Targeting

Follow this channel for insights at the intersection of social media and the law, covering a wide array of issues from employer liability to privacy, from advertising rules to IP matters, and... more +
Follow this channel for insights at the intersection of social media and the law, covering a wide array of issues from employer liability to privacy, from advertising rules to IP matters, and more. Like this! less -
Good2bSocial

How to Grow a Podcast Audience in 9 Easy Steps for Law Firms

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Podcasting has become an increasingly popular medium for law firms to share their expertise, connect with clients, and build their brands. However, growing a podcast audience can be challenging. Here are nine easy steps to...more

Good2bSocial

How Law Firms Can Enhance Their Demand Generation Efforts

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In the competitive landscape of legal services, standing out and capturing the attention of potential clients is paramount. Law firms and legal marketers are increasingly turning to sophisticated demand generation strategies...more

Good2bSocial

Paid Advertising Strategies To Help Grow Your Law Firm

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The world of advertising has changed, particularly when it comes to digital formats. Today’s advertising doesn’t bombard people with overtly ‘salesy’ messaging – it can be contextual, relevant, highly targeted, and even...more

Good2bSocial

How to Market a Law Firm With Market Segmentation

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An important part of how to market a law firm is targeting the correct audience. To do this, you first need to ensure you know who your target audience targets are and understand as much about them as possible....more

Legal Internet Solutions Inc.

Choosing the Right Social Media Platform

March 15, 2022 | Blog Hi, everyone. I’m Kristyn Brophy, Director of Client Strategy at LISI, where we help lawyers, law firms, and legal service professionals excel in their marketing initiatives and strategy. Today, I want...more

Ballard Spahr LLP

Facebook Class Action Filed Claiming Discrimination by Financial Services Advertisers

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A purported class action filed last week in the U.S. District Court for the Northern District of California, accuses Facebook of discriminating against women and individuals over 40 who were denied advertisements and...more

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