Andrea Gumushian

Andrea Gumushian

ArentFox Schiff

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Ford Rears Bronco Head Against Vintage Modern for Trademark Infringement, False Advertising, and Unfair Competition

Ford is seeking to stop an aftermarket restoration company from the alleged unauthorized use of the Bronco trademark and trade dress in connection with the rebuild of modern Ford Broncos. The case raises questions of whether...more

4/14/2025  /  Automotive Industry , Brand , False Advertising , Intellectual Property Litigation , Intellectual Property Protection , Manufacturers , Trade Dress , Trademark Infringement , Trademark Litigation , Unfair Competition
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