Poor data quality in higher education institutions’ alumni programs is a problem we hear far too often. Data quality is vital to the university and program’s ability to accurately forecast various aspects of an alumni program...more
Spring is in the air, which means it’s time to get outside and also give your CRM system a refresh! Say goodbye to cluttered data and hello to streamlined efficiency....more
Nurturing and growing your client base is essential to the success of your firm and building and integrating your email marketing system with your CRM is an essential way to stay top of mind with your clients and keep your...more
Spring is a time for new beginnings, and what better way to kick off the season than by freshening up your data? Research shows that up to 30% of data degrades each year as people get hired, fired, move jobs – businesses...more
Many firms think once they implement a CRM system, all of their contact management issues will disappear, but alas, that is not the case.
CRM is not the answer to all of a firm’s contact issues, but it will help manage...more
Choosing the right CRM system is not an easy task. There are many options to consider and a failed CRM implementation can be extremely costly, not just in terms of the financial expense, but also because of the costs in lost...more
I’m sure we’ve all heard the saying “an apple a day keeps the doctor away.” And you’re probably wondering what does this have to do with my CRM system.
Well, similar to eating apples, it is the little things you do every...more
How you categorize contacts in your CRM can play a big role in the success of email campaigns and general business development efforts. If you are hosting a private event in Scottsdale, Arizona or Atlanta, Georgia for a...more
Getting professionals to input or manage contacts in the CRM has always been a major goal and challenge for businesses. Firms have long struggled to convince users to consistently enter and maintain contact data. We think it...more
Are you considering a new CRM? Before you decide to purchase a new system, a better and more budget friendly option may be to update and improve your current system and more effectively utilize what you have....more
Welcome to our annual roundup of CLIENTSFirst Consulting’s top-performing posts of the year! The world of marketing technology is constantly evolving, with new trends, innovations and best practices emerging all the time....more
On the 11th day of CRM Chris Kringle Fritsch told me some best practices to maintain our data quality!
After you have a CRM system implemented, how can you ensure that the data going in is clean, correct, and up...more
On the 10th day of CRM Chris Kringle Fritsch gave to me, different ways we can assess our bad data!
Assessing your data is always the first step in any data quality or CRM project. You should sit down and actually...more
On the ninth day of CRM Chris Kringle Fritsch explained to me, the actual costs of bad data quality!
What does bad data actually cost organizations and businesses? Chris Fritsch, of CLIENTSFirst Consulting, dives...more
On the eighth day of CRM Chris Kringle Fritsch told me, why we should focus on bad data quality!
Why should you care about fixing your bad data? Well, Chris Fritsch, of CLIENTSFirst Consulting, explains the...more
On the seventh day of CRM Chris Fritsch explained to me, what to do with alumni data!
Chris Fritsch, Founder & CRM Success Consultant for CLIENTSFirst Consulting, and Stefanie Marrone, the Social Media Butterfly,...more
On the sixth day of CRM Chris Fritsch told me, it’s time we redefine adoption!
CRM systems have been around for more than 20 years, and we’ve been talking about adoption since the beginning....more
On the fourth day of CRM Chris Fritsch explained to me, four ways CRM has changed over the years!
CRM and the technology surrounding it have evolved a lot over the years. But where did CRM start, and where is it...more
On the third day of CRM Chris Kringle Fritsch informed me, 3 things CRM should do for me!
CRM can do a thousand things, literally. But how do you know what it should do for your business? The answer is simple, provide...more
On the second day of CRM Chris Kringle Fritsch told me, the origins of bad data!
With more than 20 years of CRM consulting experience, all of Chris Fritsch’s clients have at one time or another experienced problems with...more
On the first day of CRM, Chris “Kringle” Fritsch explained to me, how to measure CRM success!
CRM success is different for every firm. If you have a CRM system, success can and should be measured. Figuring out which...more
When implementing a CRM, a number of challenges can arise that hinder its success. In fact, respected researchers suggest that up to 70% of CRM implementations may fail to meet expectations. ...more
When implementing a CRM, a number of challenges can arise that prevent CRM success. In fact, researchers say that up to 70% of CRM implementations may fail to meet expectations....more
Did you know that 70% of all CRM implementations fail to meet expectations?
A failed CRM implementation costs firms thousands of dollars, and wasted time and resources....more
Bad CRM data can compound exponentially, impacting marketing and business development. It’s essential to understand the scope of your data problems and follow a plan for regular data cleaning....more