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David Bruns of Farella, Braun + Martel on the process of getting to the legal BD win - Passle's CMO Series Podcast  [Video]

Success in legal Business Development sometimes happens by accident, but the days when firms could get by without an effective BD strategy are long gone. Someone who is pushing the envelope when it comes to developing legal...more

GC Survey Says: Among Law Firms, The Bar Remains Low for Key Client Service Differentiation

A recent survey of Bay Area in-house counsel shows that law firms that implement value-added programs will differentiate themselves and increase profitability....more

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