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The Do’s and Don’ts of Pitching Articles to Attorney at Work with Joan Feldman, co-founder and Editor-in-Chief: On Record PR [Audio]

In this episode of On Record PR, Founder and CEO, Gina F. Rubel, Esq., goes on record with Joan Feldman, co-founder and editor-in-chief at Attorney at Work to discuss the do’s and don’ts of pitching articles to Attorney at...more

How Law Firms Can Leverage Data for Competitive Advantage and Implement Strategies for Sustainable Growth with Marcie Borgal Shunk... [Audio]

Gina Rubel, Esq., founder, and CEO of Furia Rubel Communications, goes on record with Marcie Borgal Schunk, president and founder of The Tilt Institute to discuss how law firms can leverage data for competitive advantage and...more

What LegalTech Journalists Want to Know with Bob Ambrogi of LawSites: On Record PR [Audio]

Join us as host Gina Rubel, Esq. goes on record with Bob Ambrogi, legaltech journalist and founder of LawSites blog, to discuss innovation in the legal industry which Bob says are those things that will help move forward the...more

ALM's Global Newsroom, Legal Industry Trends, and Diversity with Molly Miller, Chief Content Officer for ALM Media LLC

In this episode of On Record PR, we go on the record with Molly Miller, the Chief Content Officer for ALM Media LLC. Molly leads the Global Newsroom at ALM, where she has worked for the last eight years, starting as the...more

ALM's Global Newsroom, Legal Industry Trends, and Diversity with Molly Miller, Chief Content Officer for ALM Media LLC: On Record... [Audio]

In this episode of On Record PR, host Gina Rubel, Esq. goes on record with Molly Miller, Chief Content Officer for ALM Media LLC, to discuss industry trends, how ALM will use diversity data to report on changes in the market,...more

Soumya Nettimi Talks Covid, Racial Injustice and The Future of Legal Payments

In this episode of On Record PR, Gina Rubel goes on record with Soumya Nettimi, the CEO of ASG LegalTech, a legal technology business that includes three leading software solutions – PracticePanther, Bill4Time, and MerusCase....more

ASG LegalTech CEO Soumya Nettimi Talks Covid, Racial Injustice and The Future of Legal Payments: On Record PR [Audio]

In this episode of On Record PR, Gina F. Rubel, Esq., Founder and CEO of Furia Rubel Communications, goes on record with Soumya Nettimi, the CEO of ASG LegalTech, a legal technology business that includes three leading...more

How to Create a Sense of Belonging: Diversity and Inclusion with Gia Altreche: On Record PR [Audio]

How do you create a culture of belonging within a law firm? In this episode of On Record PR, Gina F. Rubel, Esq., Founder and CEO of Furia Rubel Communications, goes on record with Gia Altreche, the director of business...more

Racist Language and Origins I Didn’t Always Know

Overt racism is easy to detect and has been brought to the surface for decades. It includes racial slurs like the “n” word, hate crimes, burning crosses, painting swastikas, violence against immigrants, dressing up in...more

Recruiting Lawyers and Other Professionals in the Age of Covid-19

In this episode of On Record PR, Gina Rubel goes on record with Scott Love, the president of The Attorney Search Group. Scott is a high-stakes headhunter for international law firms recruiting and placing partner-level...more

How ALM's Global Newsroom is Covering The Business of Law in a Coronavirus World with Lizzy McLellan

In this episode of On Record PR, we go on record with Lizzy McLellan, business of law editor at ALM media. This episode was recorded May 29 during the COVID-19 pandemic. Gina and Lizzy will talk about how the outbreak has...more

How ALM's Global Newsroom is Covering The Business of Law in a Coronavirus World with Lizzy McLellan  [Audio]

What news do reporters want to hear about as a result of COVID-19? What type of data should law firms provide when pitching stories to the media? Join us as host Gina F. Rubel, Esq. goes on record with Lizzy McLellan,...more

Why Podcasts Are Important to a Law Firm’s Social and Digital Media Mix

This article originally appeared on the Legal Marketing Association’s 12 Days of Social & Digital Media Series. On the eleventh day Gina Rubel discussed the importance of podcasts in a law firm’s social and digital media...more

Podcasts Take Professional Marketing by Storm

The Facts About Podcasting - Podcasts have become more popular than watching videos, reading electronic newsletters, and viewing television. For many professionals, they are used as a successful marketing and business...more

Differentiate Your Law Firm... Even if You Already Think You Do

Law firms have debated the question of how to differentiate for decades. They invest in branding, website redesigns, and innovative thinking to show they differ from their competition. But, at the end of the day, are they...more

Tips for Writing Effective Attorney Bios

Would it surprise you to know that the majority of visitor traffic to a law firm’s website does not come in through the home page? It’s true. Only about 4 in 10 visitors enter through the home page. Most visitors enter a...more

Protect Yourself from Phishing Scams, Effective Attorney Bios, and Best Use of LinkedIn

While I recently published this, I cannot stress the importance of due diligence and care before clicking on links in emails. Phishing scams are out of control. If you do nothing else, hover over any links before clicking....more

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