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The State of Generative AI in Law Firm Marketing: On Record PR [Audio]

In this episode of On Record PR, sponsored by Lawline, Gina Rubel explores how legal professionals can reap the benefits of generative AI technology and avoid its pitfalls....more

The Power of a Compelling Narrative in Litigation with Phil Goldberg, Office Managing Partner at Shook, Hardy & Bacon

In this episode of On Record PR, Gina Rubel goes on record with Phil Goldberg, Office Managing Partner at Shook, Hardy & Bacon, to discuss the importance of crafting compelling messaging around litigation. Phil manages Shook,...more

How Generative AI Is Reshaping Digital Strategies in 2024 with Leslie Richards, Chief Innovation Officer of Furia Rubel... [Audio]

In this episode of On Record PR, Jennifer Simpson Carr goes on record with Leslie Richards, Chief Innovation Officer of Furia Rubel Communications, to discuss the biggest digital marketing trends to watch for in 2024 and the...more

Partnering with the Media for Mutual Success: On Record PR [Audio]

In this episode of On Record PR, Gina Rubel goes on record with Susan Bocamazo, Managing Director of BridgeTower Media, to discuss how lawyers can raise their profiles through mutually beneficial partnerships with media...more

Integrated Marketing and Public Relations with Robyn Addis of Legal Internet Solutions Incorporated

In this joint episode of On Record PR and Legal Internet Solutions Incorporated (LISI)’s All the Things podcast, Gina Rubel goes on record with LISI COO and CMBDO Robyn Addis to talk about the latest trends impacting the...more

Integrated Marketing and Public Relations with Robyn Addis of Legal Internet Solutions Incorporated [Audio]

In this joint episode of On Record PR and Legal Internet Solutions Incorporated (LISI)’s All the Things podcast, Gina Rubel goes on record with Robyn Addis, COO and CMBDO of Legal Internet Solutions Incorporated, to talk...more

The Impact of Legal Marketing on the Business of Law with Brenda Plowman, Chief Marketing Officer at Fasken

In this episode of On Record PR, Gina Rubel goes on record with Brenda Plowman, chief marketing officer at Fasken and the president of the Legal Marketing Association, to discuss what it means to be a legal marketer and the...more

Trends Impacting Integrated Marketing Strategy in 2022

In this episode of On Record PR, members of the Furia Rubel team go on record to discuss trends in digital marketing, public and media relations, crisis communications, business development, and talent acquisition and...more

Bloomberg Tax Journalist Kelly Phillips Erb, aka @Taxgirl, Talks Media Relations, Diversity and How Taxes are Fun

In this episode of On Record PR, Gina Rubel goes on record with Kelly Phillips Erb, attorney, writer, and blogger. Kelly is a Team Lead for Insights & Commentary at Bloomberg Tax. Her job is to tell stories about tax and help...more

The Do’s and Don’ts of Pitching Articles to Attorney at Work with Joan Feldman, co-founder and Editor-in-Chief

In this episode of On Record PR, Gina Rubel goes on record with Joan Feldman, co-founder and editor-in-chief at Attorney at Work. Attorney at Work is an online publication and website for lawyers who want to improve the...more

Planning for the Future of Digital Marketing in 2021, with Leslie Richards, CIO of Furia Rubel Communications

Welcome to Season 2 of On Record PR. In this episode, Gina Rubel, the founder and CEO of Furia Rubel Communications, went on record with Leslie Richards to discuss 2021 digital marketing priorities for professional service...more

Planning for the Future of Digital Marketing in 2021, with Leslie Richards, CIO of Furia Rubel Communications: On Record PR [Audio]

Join us as host Gina F. Rubel, Esq. Founder and CEO goes on record with Leslie Richards, the Chief Innovation Officer of Furia Rubel Communications, to discuss 2021 digital marketing priorities for professional service firms....more

How to Create a Sense of Belonging: Diversity and Inclusion

In this episode of On Record PR, Gina Rubel went on record with Gia Altreche, the director of business development and marketing at Newmeyer Dillion. Gia leads the firm’s client engagement strategies to expand relationships...more

Choosing Positive Language for Pandemic Communications

It is hard to believe that we have been living through the coronavirus pandemic since the early days of 2020. For many, these past few months feel more like a decade. Some of that weariness and strain is starting to show in...more

Podcasts Take Professional Marketing by Storm

The Facts About Podcasting - Podcasts have become more popular than watching videos, reading electronic newsletters, and viewing television. For many professionals, they are used as a successful marketing and business...more

Differentiate Your Law Firm... Even if You Already Think You Do

Law firms have debated the question of how to differentiate for decades. They invest in branding, website redesigns, and innovative thinking to show they differ from their competition. But, at the end of the day, are they...more

Tips for Writing Effective Attorney Bios

Would it surprise you to know that the majority of visitor traffic to a law firm’s website does not come in through the home page? It’s true. Only about 4 in 10 visitors enter through the home page. Most visitors enter a...more

Truth in Advertising, Cannabis, and the Importance of a Crisis Plan and Social Media Policy

If you’ve ever wondered whether Big Brother is watching you online, the answer is yes. I’m not just referring to the big data and privacy breaches such as Equifax’s recent $700 million settlement which has been reported in...more

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