What do comedian Kevin Hart, model Kendall Jenner, rapper Snoop Dogg, actor Dwayne “The Rock”, Johnson and CNBC’s “Mad Money” host Jim Cramer have in common? They all have inked deals recently to promote alcohol beverage...more
The metaverse is widely regarded as the next frontier in digital commerce, with businesses across industries spending millions of dollars buying digital real estate and investing in platforms to be market leaders. Alcohol...more
4/29/2022
/ Advertising ,
Compliance ,
E-Commerce ,
Enforcement ,
Labeling ,
Licensing Rules ,
Metaverse ,
Non-Fungible Tokens (NFTs) ,
Popular ,
Sponsorship Agreements ,
Underage Drinking ,
Wine & Alcohol
With so much uncertainty, many brands are opting for a wait-and-see approach to social media advertising, though the approaches differ considerably from platform to platform.
As most Americans were stuck at home during...more
A new class-action lawsuit alleges that packaging for Anheuser-Busch’s “Rita” beverage products deceives consumers by implying that the products contain wine or distilled spirits when in fact they are flavored malt beverage...more