Congratulations on successfully trademarking your product or brand! Now it’s crucial to protect that investment through diligent trademark oversight and enforcement. This involves actively monitoring for, and taking...more
9/11/2024
/ Brand ,
Cease and Desist ,
Dilution ,
Enforcement ,
Goods or Services ,
Investment ,
Marketing ,
Oversight Duties ,
Popular ,
Proprietary Information ,
Reputation Management ,
Trademark Infringement ,
Trademarks ,
USPTO
In April 2019, outdoor apparel company Patagonia, Inc. sued Anheuser-Busch, LLC in the District Court for the Central District of California. Patagonia brought eight claims against the Anheuser-Busch brand “Patagonia Brewing...more
On October 19, 2018 plaintiffs CAR-FRESHNER Corporation (“CFC”) and Julius Sämann Ltd (“JSL”) filed suit against Balenciaga America, Inc. for alleged trademark infringement, false designation of origin, trademark dilution,...more