In Part 1, we discussed how companies rely on social media influencers to promote their products and services online, and certain items to consider when drafting an influencer agreement. In this Part 2 blog post, we’ll focus...more
As consumer products and services companies continually seek to find ways to market to their consumer base, over the last several years, many companies have begun relying on social media influencers to promote their products...more
Technological advances and changes prompted by COVID-19 have driven an evolution in sports sponsorship agreements, from traditional advertising to a digital-heavy and more accessible sponsorship environment. But with those...more
5/2/2023
/ Artists ,
Athletes ,
Celebrity Endorsements ,
College Athletes ,
Cryptocurrency ,
Endorsements ,
Intellectual Property Protection ,
Name and Likeness ,
NCAA ,
Non-Fungible Tokens (NFTs) ,
Right of Publicity ,
Sponsorship Agreements ,
Sports