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New USPTO Trademark Fees Go Into Effect January 18, 2025

Effective January 18, 2025, the U.S. Patent and Trademark Office (USPTO) will implement a new fee schedule for trademark filings. ...more

Want to Fully Protect Your Brand? Don’t Forget the Coffee Mugs!

Trademark owners often receive advice from counsel about registering their marks for core goods and services. And many times, that is all that budgets initially allow for....more

IP and Cannabis: The Current Landscape

Cannabis is a rapidly growing industry; in 2019, overall sales of cannabis products legal under state law were estimated to be worth $13.6 billion, with an expected increase to $29.7 billion by 2025. While marijuana remains a...more

Trademarks 101

On September 25, 2019, Fish Principal Keith Barritt and Associate Nancy Ly hosted the Trademark and Copyright webinar “Trademarks 101.” The webinar focused on the basics of trademark law – what trademarks are, why they...more

Heightened Scrutiny of Specimens of Use at U.S. Trademark Office

Unlike in most countries, in the United States trademark registrations are supposed to reflect marks actually in use in commerce. Trademark rights in the U.S. are earned through use, not simply purchased. Nonetheless, there...more

New Rule Requires Foreign-Domiciled Trademark Applicants, Registrants, And Parties At TTAB To Be Represented By U.S. Attorney

Effective August 3, 2019, the United States Patent and Trademark Office (USPTO) will require all foreign-domiciled trademark applicants, registrants, and parties to proceedings at the Trademark Trial and Appeal Board (TTAB)...more

USPTO Pilot Program Regarding Specimen Authenticity

U.S. trademark practitioners have long dealt with the issue of applicants, either deliberately or innocently, claiming use of a mark with a far broader scope of goods than is actually the case. This results in a “bloat” of...more

U.S. Trademark Office Clarifies Filing Deadlines for Resurrecting Dead Applications and Registrations

It has long been possible to resurrect trademark applications and registrations that were inadvertently allowed to lapse. Effective July 8, any petition to revive an abandoned application or request to reinstate a trademark...more

Even GOOGLE Can Google After All

In a well-reasoned opinion, the 9th Circuit Court of Appeals recently held that the GOOGLE trademark has not suffered death by genericide – even if the public uses it as a verb for searching the Internet. The case before...more

What Does The “In” in “Incontestable” Mean?

After the fifth year of issuance of a U.S. trademark registration, the registration is eligible for “incontestable” status if the owner files a declaration with the U.S. Trademark Office confirming that (1) the mark has been...more

FDA Final Guidance on Nonproprietary Names of Biological Products

In January, 2017, the FDA released a final guidance document outlining its rules for giving nonproprietary names to biological products. The issue has been controversial, since unlike with a generic version of a traditional...more

Similar Marks Used for Wine & Beer – Confusing or Not?

After a few of either, the likelihood of confusion may no doubt increase. But in a recent sober judgment, the U.S. Trademark Office ruled that REUBEN’S BREWS for beer is not likely to be confused with RUBENS for wine....more

Enforcement of Descriptive Mark without Acquired Distinctiveness?

In a case divorced from the usual battle over priority of use of a mark, the U.S. Trademark Office has just cancelled a Supplemental Registration for the mark MEN’S DIVORCE based on a challenge by the prior user of MEN’S...more

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