MK Barker

MK Barker

Hogan Lovells

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FTC publishes final rule banning fake consumer reviews and testimonials

On August 22, 2024, the U.S. Federal Trade Commission (FTC or the “Commission”) finalized its Trade Regulation Rule on the Use of Consumer Reviews and Testimonials (“Final Rule”). The Final Rule prohibits the sale and...more

9/12/2024  /  Advertising , Endorsements , Fake Reviews , Federal Trade Commission (FTC) , Final Rules , FTC Act , Marketing , Online Reviews , Testimonial Statements
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