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New Privacy Guidelines Now Effective in South Korea: Online Customized Ads; Smartphone App Access Rights

Two new privacy guidelines are now effective in South Korea. Earlier this year, the Korea Communications Commission (KCC) published “Privacy Guidelines for Online Customized Ads” (Korean language link) and a “Privacy Guide...more

Time to Set the Clock: Self-Regulatory Enforcement of Cross-Device Tracking Begins in February 2017

The Digital Advertising Alliance (DAA) recently announced that self-regulatory enforcement of its cross-device guidance will begin in February 2017. Accordingly, companies that engage in cross-device tracking and...more

Self-Regulatory Actions Signal Warning for Mobile Apps that Allow Third Parties to Collect Information for Interest-Based...

Recent actions against two prominent mobile app developers serve as a warning for companies that authorize third parties to collect and use information over time for advertising in mobile apps (known as interest-based...more

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