The FTC updated its Negative Option Rule last month and gave it a new name to emphasize the expanded scope of programs to which it applies. It will now be the “Rule Concerning Recurring Subscriptions and Other Negative Option...more
Retailers and service providers with US business operations should take note: the Federal Trade Commission (FTC) is increasing its scrutiny of negative option marketing activity to combat unfair or deceptive practices related...more
Retailers and service providers should take note: the Federal Trade Commission (FTC) is increasing its scrutiny of negative option marketing activity to combat unfair or deceptive practices related to subscriptions,...more
3/24/2023
/ Advertising ,
Automatic Renewals ,
Comment Period ,
Federal Trade Commission (FTC) ,
Marketing ,
Notice of Proposed Rulemaking (NOPR) ,
Payment Plans ,
Proposed Rules ,
Retailers ,
Subscription Services ,
Unfair or Deceptive Trade Practices
We recently wrote about the Children’s Advertising Review Unit’s privacy-related enforcement against two mobile apps for children on our Eye on Privacy blog. But there’s more! CARU also took action based on several...more
Two mobile apps directed at children were recently subject to action by the Children’s Advertising Review Unit. The first, “My Talking Tom,” is a virtual pet game for children operated by Outfit7 Limited. One issue was the...more
6/19/2019
/ Advertising ,
CARU ,
Children's Online Games ,
COPPA ,
Data Privacy ,
Federal Trade Commission (FTC) ,
Mobile Apps ,
Online Privacy Protection Act ,
Parental Consent ,
Personally Identifiable Information ,
Privacy Policy