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Tips for Communicating Changes: Retirements, Title Step-Downs and Obituaries

We’ve recently experienced an uptick in questions about communicating around late-career or end-of-career milestones – a line of inquiry that makes perfect sense when you consider that a full 27 percent of the U.S. workforce...more

Wild 2023 in Media May Be Just the Opening Act for Greater Disruption: 2024 Media Trends to Watch for Professional Services Firms

The media landscape continues to shift, and 2023 was certainly an eventful year. Layoffs abounded based not just on the slash-and-burn tactics deployed by private equity to gut local newspapers, but also on the national level...more

Media Trends and Transitions for 2023 and Beyond

Every year the media landscape evolves, and 2022 was no different. For professional services firms looking to stay in front of key audiences, the shuffle of reporters to different beats, to different (sometimes very...more

Are You Taking Advantage Of “Special Offer” Media Opportunities, Or Are They Taking Advantage Of You?

The pandemic impacts hit the U.S. business markets in mid-March 2020. Conferences and events, and the fertile business development grounds they provided, were cancelled, postponed or pivoted to online formats that were...more

Legally Yours: Establishing and Leveraging Your Role as a ‘Friend of the Court’

While the legal profession and public relations may appear at first glance to be two disciplines with little overlap, in fact the opposite is true. Lawyers and PR professionals are both advocates trusted to champion the...more

The Deliciousness of Social Media Engagement

Check out Adweek’s recent “Brand of the Day” – Cinnabon! I listened to Kat Cole, their chief operating officer, speak at the Legal Marketing Association’s (LMA) Annual Conference last April, initially wondering what a young...more

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