Barry M. Benjamin, partner in the New York office and chair of Kilpatrick Townsend’s Advertising and Marketing group, presented at the 2018 ANA/BAA 40th Marketing Law Conference, held earlier this month in Chicago. As one of the first speakers at the conference, Mr . Benjamin’s presentation – “Basics of Promotion, Sweepstakes, Contests, and Gaming” – focused on equipping those new to the industry with the knowledge, language, and vocabulary necessary to best understand all of the upcoming programming.
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