Barry M. Benjamin, managing partner of the New York office and chair of Kilpatrick’s Advertising and Marketing group, was honored to host a continuing legal education program alongside Laura Brett, head of the National Advertising Division of the BBB National Programs, on "Hot Topics in Advertising Claim Substantiation." The session focused on the NAD background and challenge process, sustainability claims, and substantiation testing issues for advertising claims.
Please see full publication below for more information.