5 Key Takeaways - Licensing in a Crisis

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On November 17, 2020, Marc Lieberstein, one of Kilpatrick Townsend’s brand licensing and franchise partners, and Co-Chair of the Firm’s Retail Consumer Good Industry Team, moderated a brand licensing program for the first ever virtual INTA Annual Meeting to provide legal and business perspectives about the brand licensor-licensee relationship during and after the current COVID 19 crisis. The distinguished panel was comprised of Adina AveryGrossman and Louis Drogin, Esq., both partners of Brandgenuity, a global licensing agency, and Joseph Conklin, Esq., SVP & Global Deputy General Counsel of Coty Inc. Please visit INTA Daily News for more information about the program.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations. Attorney Advertising.

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