Barry M. Benjamin, managing partner of the New York office and chair of Kilpatrick Townsend’s Advertising and Marketing group, was honored to present at the New York City Bar Association’s continuing legal education program, Marketing and Advertising Law: Social and Digital Media after a Year of Transformation. The session covered recent events in sweepstakes law. The session focused on the basics of the laws and regulations around sweepstakes and skill contests, and highlighted recent promotion disasters to highlight the relevance of the area in today’s highly engaged advertising marketplace.
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