A few years back, I would hear “Let it Go” from the movie Frozen every 5-7 minutes. It was a great song from a great movie, but it was a little unnerving to hear it 7-10 times on a short car trip. Then it stopped, my children and the nation moved on. When it comes to being a plan provider, there are certain things that you need to let go because otherwise, it may get in the way of getting business.