In the changing landscape of legal marketing and business development, the importance of a growth mindset cannot be overstated.
This episode of the CMO Series Podcast brings you a conversation with Emily Rogers, Chief Marketing and Business Development Officer at Norton Rose Fulbright US, as she shares her unique journey to becoming a CMBDO. Emily sits down with Will Eke to discuss the transformative power of cultivating a growth mindset, as well as a strong team culture, and its far-reaching impact on See more +
In the changing landscape of legal marketing and business development, the importance of a growth mindset cannot be overstated.
This episode of the CMO Series Podcast brings you a conversation with Emily Rogers, Chief Marketing and Business Development Officer at Norton Rose Fulbright US, as she shares her unique journey to becoming a CMBDO. Emily sits down with Will Eke to discuss the transformative power of cultivating a growth mindset, as well as a strong team culture, and its far-reaching impact on retention and the overall success of the firm.
Emily and Will explore:
- Emily’s journey to her current role as CMO at Norton Rose
- The moment Emily realized the importance of a growth mindset
- How this approach translates to the team and how to go about instilling that in the firm’s culture
- Key activities and programs that help drive a growth mindset
- The impact on recruitment and employee retention, and across the wider firm
- Managing a multigenerational workforce and the challenges to building a great team culture
- Advice for marketing and BD leaders looking to instill a growth mindset within their team
A full transcription of this episode is available here: https://blog.passle.net/post/102is09/cmo-series-ep120-emily-rogers-of-norton-rose-fulbright-on-instilling-a-growth-m See less -