The second session of ALM's Social Media: Risks & Rewards also focused on the risks of social media. Orrie Dinstein, the Chief Privacy Leader and Senior IP Counsel for GE Capital spoke on Privacy and Security in Social Media.

He started by saying that there had been a global conference of data commissioners the previous week in Jerusalem, and the most interesting thing about the conference had been its theme - a new generation (of users, laws and technology), which all converges in the social media space.

It was clear from the comments at the conference that there's so much interest in the social media space, but no one knows what to do with it and it's constantly evolving.

Dinstein focused on privacy and security in social media - or a lack of privacy and insecurity. He didn't offer any solutions, but instead raised a number of points about this complicated space, beginning with security.