On June 2, 2024, Gapbuster Worldwide Pty Ltd, also known as Sonata GBW (“GBW”), filed a notice with the Attorney General of Maine after discovering that Nectar Desk, a vendor used by the GBW, experienced a data breach. In this notice, GapBuster explains that the incident resulted in an unauthorized party being able to access consumers’ sensitive information, which includes their names, email addresses and phone numbers. Upon completing its investigation, GBW began sending out data breach notification letters to all individuals whose information was affected by the recent data security incident.

If you received a data breach notification from Gapbuster Worldwide Pty Ltd, it is essential you understand what is at risk and what you can do about it. A data breach lawyer can help you learn more about how to protect yourself from becoming a victim of fraud or identity theft, as well as discuss your legal options following the GBW / Nectar Desk data breach. For more information, please see our recent piece on the topic here.

What Caused the GapBuster / Nectar Desk Data Breach?

The GBW /Nectar Desk data breach was only recently announced, and more information is expected in the near future. However, GBW’s filing with the Attorney General of Maine provides some important information on what led up to the breach. According to this source, Nectar Desk is a third-party vendor used by GapBuster. Evidently, Nectar Desk provides cloud-based call center solutions to companies, including GBW.

On May 30, 2024, Nectar Desk experienced a data breach. In response, GBW reached out to the Nectar Desk to inform the company about the incident. Nectar Desk then immediately contained the incident. GBW also asked Nectar Desk to track all download activity to ensure that any sensitive information that was exposed does not continue to get distributed.

After learning that sensitive consumer data was accessible to an unauthorized party, GBW reviewed the compromised files to determine what information was leaked and which consumers were impacted. While the breached information varies depending on the individual, it may include your name, email address and phone number.

On June 2, 2024, GBW sent out data breach letters to anyone who was affected by the recent data security incident. These letters should provide victims with a list of what information belonging to them was compromised.

More Information About Gapbuster Worldwide Pty Ltd

Gapbuster Worldwide Pty Ltd is a business services company based out of India. GBW provides its corporate clients with a range of advertising and marketing services, as well as other services designed to improve the overall customer experience. One of the main offerings of GBW is mystery shoppers. GapBuster employs more than 150 people and generates approximately $64 million in annual revenue.