Illinois AG Cheers $82.5 Million Proposed Settlement with Varsity Brands

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  • Illinois AG Kwame Raoul joined a $82.5 million proposed antitrust settlement with Varsity Brands LLC and related entities and individuals (collectively, “Varsity”), to resolve allegations that Varsity monopolized the markets for cheer competitions, camps, and apparel.
  • According to the AG’s office, Varsity engaged in an exclusionary scheme to acquire, maintain, and enhance its monopoly in each of these product markets and leveraged its monopolies to stifle competition and charge consumers higher prices.
  • Under the terms of the settlement, Varsity among other things must pay $82.5 million, a portion of which will go towards consumer relief.
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