Barry M. Benjamin, managing partner of Kilpatrick’s New York office and chair of its Advertising and Marketing group, was honored to present alongside La Toya Sutton of the Clorox Company, at the American Conference Institute’s 8th Annual Legal, Regulatory, and Compliance Forum on Advertising Claim Substantiation. Mr. Benjamin’s and Ms. Sutton’s presentation was titled "Key Takeaways from the Frontlines of Ad Campaigns Gone Wrong and Critical Claim Substantiation Missteps." As the title indicates, the session provided crucial lessons See more +
Barry M. Benjamin, managing partner of Kilpatrick’s New York office and chair of its Advertising and Marketing group, was honored to present alongside La Toya Sutton of the Clorox Company, at the American Conference Institute’s 8th Annual Legal, Regulatory, and Compliance Forum on Advertising Claim Substantiation. Mr. Benjamin’s and Ms. Sutton’s presentation was titled "Key Takeaways from the Frontlines of Ad Campaigns Gone Wrong and Critical Claim Substantiation Missteps." As the title indicates, the session provided crucial lessons learned for in-house counsel, as well as marketers, around disasters and legal risks that arose out of real-world advertising campaigns. See less -
