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Artificial Intelligence Bots Advertising

Fenwick & West LLP

FTC Outlines Five Don’ts for AI Chatbots

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The Federal Trade Commission (FTC) has issued a cautionary note to companies that employ artificial intelligence (AI) chatbots, signaling heightened scrutiny over their use. Through a series of blog posts in the past year,...more

Mayer Brown Free Writings + Perspectives

Frequently Asked Questions for FINRA Member Firms on AI Use in Public Communications

Several days ago, FINRA released guidance updating its Frequently Asked Questions relating to Rule 2210 on Advertising and Public Communications to address Artificial Intelligence.  This follows after FINRA has consistently...more

Sheppard Mullin Richter & Hampton LLP

Florida Joins California in Adopting Ethical Guidelines for Attorney’s Use of Generative AI

The Florida State Bar recently adopted an advisory opinion meant to provide attorneys with guidance on how to use generative artificial intelligence (“GenAI”) without running afoul of ethics rules. In doing so, Florida...more

A&O Shearman

Regulating AI: Businesses need to prepare for increasing risk of future disputes

A&O Shearman on

With AI we face a combination of accelerating technological development and, depending on the jurisdiction, a greater or lesser degree of legislative intervention. Artificial intelligence burst into our collective...more

BakerHostetler

Updated FTC Endorsement Guides Hold Virtual Influencers to Actual Standards

BakerHostetler on

“Hey, how do we contract with a virtual influencer?” – Marketing. In-house Legal Friends: If you haven’t received this email yet, you will soon. The use of hyper-realistic virtual influencers to endorse products is no...more

Woods Rogers

FTC Opens Consumer Protection Investigation of OpenAI, Creator of ChatGPT

Woods Rogers on

The Investigation - The Federal Trade Commission (FTC) recently opened an investigation into OpenAI, creator of ChatGPT, to determine whether the artificial intelligence company violated consumer protections laws. According...more

Good2bSocial

Using Generative AI to Help Optimize Your PPC Campaign

Good2bSocial on

Artificial intelligence has been revolutionizing the digital marketing and PPC landscape for quite some time now, but its growth and capabilities have accelerated exponentially over these past few months. Now, AI is easy to...more

McDermott Will & Emery

AI Advertising: The FTC Prepares for Battle

On February 27, 2023, the Federal Trade Commission (FTC) published guidance aimed at artificial intelligence (AI) advertising claims. After the massively successful beta release of OpenAI’s ChatGPT, many companies, big and...more

Proskauer - New Media & Technology

Get All of Your Bots in a Row: 2018 California Bot Disclosure Law Comes Online Soon

During the 2016 election, certain Russian operatives used fake social media profiles to influence voters and also created bot accounts to add likes to and share posts across the internet. And more recently, in January 2019,...more

Perkins Coie

I Am Robot: California’s New Law Requires Disclosure of Use of Bots

Perkins Coie on

Businesses that use chatbots to interact with customers online may be affected by California’s new Autobot Law, Cal. Bus. & Prof. Code § 17940, et seq. (SB 1001), that goes into effect July 1, 2019. As the nation’s first...more

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