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Good2bSocial

Law Firm Target Audience: Reaching Your Ideal Client

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Does your law firm’s target audience – the people you’re currently reaching – represent the ideal client you want to attract? With so much going on in digital marketing, it’s easy to get caught up in counting the wrong...more

Good2bSocial

The Power of Email Marketing in Demand Generation for Law Firms

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Where every click and keystroke can lead to a potential client, email marketing stands out as a powerful tool for law firms looking to generate demand. But what exactly makes email marketing so crucial in the legal sector?...more

Foley & Lardner LLP

Introduction: What is Supply Chain Management?

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Share on Twitter Print Share by Email Share Back to top In recent years, viral videos featuring a surprising topic have racked up millions of views on social media. Not videos of a celebrity doing something outrageous, a...more

Guidepost Solutions LLC

[Webinar] Countering Disinformation: Under Attack! - March 19th, 2:00 pm EST

Social media and digital spaces are the prisms through which people view the world. It is where people communicate, receive news and information, and develop beliefs of morality, ethics, and fact. Truth has become relative...more

Ankura

The Evolution of KYC: Exploring Perpetual Know Your Customer (PKYC)

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Know Your Customer (KYC) is a fundamental process used by Financial Institutions (FIs) to verify the identities of their customers and assess the associated financial crime risk. Its primary goal is to prevent money...more

Legal Internet Solutions Inc.

What You Need to Know Before Building Your 2024 Law Firm Marketing Budget

July 12, 2023 | Blog I still have a little trauma from this time of year: Budgeting Season. Despite the fact I love numbers and pouring over spreadsheets, the firm-wide marketing budget process is a beast unlike any other....more

Good2bSocial

Law Firms Should Leverage AI for SEO and Content Creation

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Few things have disrupted the digital landscape in the ways that artificial intelligence will. AI-powered technology is quickly becoming one of the most powerful tools in a digital marketer’s arsenal. AI can be a valuable...more

K2 Integrity

Social Media Day: Be Alert for Fake Accounts and Scams

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Social media has evolved tremendously since its inception—it has become part of our everyday lives and helps us stay connected with others. In fact, June 30 has been declared World Social Media Day as a day to celebrate the...more

Good2bSocial

The Benefits of Using HubSpot as Your Law Firm’s Marketing Software

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You’ve probably seen some of our past posts on valuable marketing technology tools. The right technology is key in executing marketing that actually moves the needle. We like HubSpot in particular because it’s a comprehensive...more

Good2bSocial

Our 2023 HubSpot Tips Guide

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HubSpot is a powerful tool that law firms of any size can use to level up their digital marketing. However, that doesn’t mean organizations always leverage HubSpot CRM or CMS to their full potential. If you need some...more

Good2bSocial

How to Clean Up Your HubSpot CRM Data

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Many law firms struggle with keeping their CRM clean and accurate. It can be difficult to ensure information is entered properly, not duplicated, and comprehensive. Many sales and marketing departments simply don’t have the...more

Good2bSocial

15 Mistakes Lawyers Make on Social Media: A Guide for Effective Social Media Marketing

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It’s important for lawyers to be active on social media. With nearly half of the world’s population using social media platforms, they’re a natural place to reach and influence prospective clients...more

American Conference Institute (ACI)

[Event] 13th West Coast Forum on FCPA Enforcement and Compliance - June 14th - 15th, San Francisco, CA

Hosted by American Conference Institute, the 13th West Coast Forum on FCPA Enforcement and Compliance returns for another exciting year, providing the opportunity to connect with decision-makers from your industry, gather...more

Mitchell, Williams, Selig, Gates & Woodyard,...

New Theories of Product Liability Develop in the Age of Artificial Intelligence and Increased Automation

In recent years, products liability law has been significantly impacted by advancements in technology, particularly with the rise of artificial intelligence (AI) and automation. As more companies adopt these technologies to...more

Good2bSocial

Tips to Help Social Media Engagement

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We’re living in the age of social media overload as usage numbers are higher than ever. In fact, half of the entire world’s population is active on social media (Statista)...more

Good2bSocial

Law Firm Content Marketing Trends to Follow in 2023

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The new year is finally upon us. Hopefully, you’ve been following our content marketing blog and have taken away several great tips for starting 2023 off on the right foot. The new year is also a great time to review past...more

ArentFox Schiff

NLRB General Counsel Seeks Limits On Employer Electronic Surveillance and Automated Management Practices

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On October 31, 2022, National Labor Relations Board (NLRB) General Counsel Jennifer Abruzzo issued a memorandum advocating for adoption of a new framework for policing employer use of electronic monitoring and automated...more

Good2bSocial

Top 8 Marketing Automation Tools for Law Firms in 2022

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Marketing automation refers to the use of software and other technologies to automate repetitive tasks and improve the effectiveness of online marketing, including email, social media, websites, and any content you publish....more

Good2bSocial

How to Overcome Challenges When Marketing a Law Firm

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Getting digital marketing strategies adopted and implemented within a law firm is not without its challenges. According to our Law Firm Digital Marketing Survey conducted in September 2018, the biggest roadblock is...more

Good2bSocial

22 Essential Law Firm Email Marketing Tips

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Email is a powerful tool in the legal marketer’s arsenal. However, emails that people don’t actually want to read won’t help your strategy. Here are our best tips to help law firms strengthen their email programs and improve...more

Good2bSocial

13 Attorney Marketing Tactics that Work

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There are so many channels and tactics that can bring your legal marketing vision to life. So many, in fact, that it can be hard to distinguish the impactful from the ones that are a waste of time. To help attorneys plan...more

Robins Kaplan LLP

Financial Daily Dose 12.16.2019 | Top Story: Boeing Execs Mull Halting 737 Max Production as FAA Clearance Stalls

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Boeing’s 737 MAX faces an uncertain future. Boeing is considering at least a temporary halt to its 737 Max production “as regulatory clearance for the grounded jet’s return looks increasingly likely to slip beyond January...more

Morgan Lewis

Business Process Outsourcing Trends to Watch

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We found interesting a recent Forbes article by Cody McLain that discussed the top trends to watch in the business process outsourcing (BPO) industry. The article highlighted the following four trends for 2019....more

Blattel Communications

Just Say “No” to Social Media Automation

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I’m a big fan of automation. When I met my now-wife, she was writing out checks each month for various bills – a time consuming process that could easily be accomplished with auto-bill pay. In no time, that’s just what she...more

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