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Business Assets Trademarks Trademark Infringement

Vinson & Elkins LLP

Trademarks as Assets: Selecting or Changing a Mark in the United States

Vinson & Elkins LLP on

As part of our series on trademarks as critical assets for businesses, this article discusses the importance of selecting and clearing a new or altered trademark for use and registration in the United States. Trademark...more

Stradling Yocca Carlson & Rauth

California Business Divorce: Understanding IP Ownership in the Context of Operating a California Business

Picture a renowned winery in the heart of Napa Valley that has built its reputation on a trademark that connoisseurs associate with exceptional quality. This trademark, a symbol of years of hard work and dedication,...more

Smart & Biggar

All clear? The importance of trademark clearance searching in Canada

Smart & Biggar on

Trademarks allow consumers to distinguish between products and services of one business and those of another, making them a most valuable business asset. However, that asset’s value is closely tied to the extent to which an...more

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