Business Development, Popular

Law Firm Target Audience: Reaching Your Ideal Client

Good2bSocial on 8/30/2024

Does your law firm’s target audience – the people you’re currently reaching – represent the ideal client you want to attract? With so much going on in digital marketing, it’s easy to get caught up in counting the wrong...more

Apple Business Connect: Improve Your Law Firm’s Local SEO

Legal Internet Solutions Inc. on 8/14/2024

July 30, 2024 | Blog Apple’s recent announcement about Apple Maps’ availability on the web has the potential to impact your law firm’s local SEO significantly. This guide will help you understand how to use Apple Business...more

E-E-A-T & YMYL Lawyers: Understanding Google Search Quality Rating Guidelines for Better Rankings

Legal Internet Solutions Inc. on 8/13/2024

Introduction to Google Search Quality Rating Guidelines - Google’s Search Quality Rating Guidelines are a set of criteria used to evaluate the quality of web pages and ensure that users find the most relevant and trustworthy...more

For Founders, Raising VC Funds Comes From Being in the ‘Know’

DarrowEverett LLP on 8/5/2024

We have previously written regarding founders’ choice of entity decisions as well as a number of tips for entrepreneurs to keep in mind as their businesses begin to operate and grow. But for those founders who have eyes on...more

Enhance Your Law Firm’s Online Presence with LinkedIn Company Pages

Legal Internet Solutions Inc. on 6/18/2024

Social media has become a social norm. According to Statista there are over 5 billion social media users. In 2023 alone, users spent 151 minutes on average on social media on a daily basis, nearly 2.5 hours of time scrolling...more

Hot Topics in International Trade - June 2024 - Foreign Direct Investment Trends in 2024

Braumiller Law Group, PLLC on 6/11/2024

Foreign Direct Investment (FDI) is a driving force behind global economic growth and development, acting as a lifeline of funding for nations around the world. Imagine a company from one corner of the globe setting up shop or...more

Maximizing Your Law Firm’s Marketing Strategy with Google Data Studio

Legal Internet Solutions Inc. on 11/20/2023

October 5, 2023 | Blog A good law firm’s marketing strategy has many aspects: content creation, keyword research, image sourcing, and social media. Creating these on a consistent basis will help your firm stand out from the...more

Investment Management Update - November 2023

Skadden, Arps, Slate, Meagher & Flom LLP on 11/16/2023

...SEC Adopts Amendments to Fund Names Rule - On September 20, 2023, the U.S. Securities and Exchange Commission (SEC) adopted amendments to Rule 35d-1 under the Investment Company Act of 1940 (the Fund Names Rule) as well...more

How to Craft a Forward-Looking Marketing and Business Development Strategy for Law Firms in 2024

Stefanie Marrone Consulting on 10/17/2023

Stefanie Marrone looks at how to devise a strategy tailored to your firm’s needs....more

SEO and Social Media: How They Go Hand in Hand

Good2bSocial on 9/6/2023

SEO and social media are two of the most powerful tactics your law firm can leverage to attract and nurture qualified leads. But if you think of social media and law firm SEO as entirely separate, unrelated tools, you’re...more

China Issues New Policy to Boost Private Economy

WilmerHale on 8/14/2023

On July 19th, 2023, the Central Committee of the Communist Party of China (CPC) and the State Council jointly released a detailed policy entitled “Opinions on Promoting the Development and Growth of the Private Economy” (the...more

Law Firms Should Leverage AI for SEO and Content Creation

Good2bSocial on 7/25/2023

Few things have disrupted the digital landscape in the ways that artificial intelligence will. AI-powered technology is quickly becoming one of the most powerful tools in a digital marketer’s arsenal. AI can be a valuable...more

Compliance and AI: Mastering ChatGPT: Business Uses

Thomas Fox - Compliance Evangelist on 7/14/2023

Join us as we dive into the world of ChatGPT and discover how this powerful tool can revolutionize your business. Today we conclude our five-part blog post series on Mastering ChatGPT. In today’s final blog post, we look at...more

Getting to Know Google Analytics 4 for Legal Marketers

Legal Internet Solutions Inc. on 6/28/2023

Why You Should Upgrade to Google Analytics 4 Google Analytics 4 (G.A.4.) has made waves since its launch, and Google has been nudging people to upgrade for the past two years. Why? Google is essentially making it mandatory to...more

The Benefits of Using HubSpot as Your Law Firm’s Marketing Software

Good2bSocial on 6/26/2023

You’ve probably seen some of our past posts on valuable marketing technology tools. The right technology is key in executing marketing that actually moves the needle. We like HubSpot in particular because it’s a comprehensive...more

The Ultimate Guide to Content Marketing for Law Firms in 2023

Good2bSocial on 6/23/2023

HubSpot is a powerful digital marketing platform, and they define content marketing as the “process of planning, creating, distributing, sharing, and publishing content via channels such as social media, blogs, websites,...more

15 Mistakes Lawyers Make on Social Media: A Guide for Effective Social Media Marketing

Good2bSocial on 5/25/2023

It’s important for lawyers to be active on social media. With nearly half of the world’s population using social media platforms, they’re a natural place to reach and influence prospective clients...more

A Purposeful Approach to Successful Law Firm Content Creation

Furia Rubel Communications, Inc. on 5/22/2023

In this episode of On Record PR, Jennifer Simpson Carr goes on record with James Barclay, CEO of Passle Inc., to discuss content marketing in the legal industry. Passle is a software-as-a-service (SaaS) company focused on...more

Facebook Advertising for Lawyers: How to Reach Your Target Audience

Good2bSocial on 5/19/2023

Placing ads on Facebook is, without a doubt, one of the most effective advertising options on the Internet today. With the vast amount of incredibly detailed information Facebook can provide about its millions of users, the...more

Law Firm S.E.O. Best Practices, According to Google

Legal Internet Solutions Inc. on 5/8/2023

We’ve written about S.E.O. before, from getting started to structured data, and we will write about it again. S.E.O. is a big topic and it’s changing all the time. So, how are you supposed to digest all this S.E.O....more

The Best SEO Tools for Legal Marketing (Including Free Options)

Good2bSocial on 5/1/2023

Many firms struggle to make the decision between managing SEO in-house or outsourcing to an agency. If you plan to invest in resources to manage your own SEO strategy, you need to ensure those people have the proper tools at...more

Everything You Need To Know About Keyword Research

Good2bSocial on 4/18/2023

Keyword research is the foundation of an SEO strategy and other digital marketing efforts. Effective keyword research is essential if you want to reach a relevant audience online – or even be found online at all!...more

How to Level Up Your Law Firm’s Social Media Strategy for 2023

Good2bSocial on 3/23/2023

Social media marketing for law firms has several benefits and has become vastly popular. However, that means there’s more activity and competition than ever before, making it harder for law firms to stand out. Fortunately,...more

LEGAL MARKETING MOMENTS: Lawyers, I'm Going To Make Sales Very Easy For You

Nancy Myrland - Myrland Marketing & Social... on 2/13/2023

(2 minutes, 46 seconds) Welcome back to Legal Marketing Moments! Many lawyers cringe when the topic of selling or sales comes up. If I told you that you're in the position of selling every day of your life, does that make...more

Social Media Tools for Law Firms

Good2bSocial on 2/8/2023

Social media is increasingly important, but unfortunately using it has become increasingly time-consuming and complex. The more options there are, and the more features that platforms add, the more knowledge and resources it...more

Business Development › Today's Popular Updates

"My best business intelligence, in one easy email…"