News & Analysis as of

California Consumer Privacy Act (CCPA) Websites Cookie Banners

The California Consumer Privact Act (CCPA), effective January 1, 2020, enhances privacy rights and consumer protections of California residents. Follow this channel for latest guidance and updates on the CCPA,... more +
The California Consumer Privact Act (CCPA), effective January 1, 2020, enhances privacy rights and consumer protections of California residents. Follow this channel for latest guidance and updates on the CCPA, including implications for business conducting business in California.  less -
Womble Bond Dickinson

The Cookies that May Bite Back

Womble Bond Dickinson on

Would you like some milk with those website cookies? We know the common privacy joke. However, website cookies and online tracking technologies (collectively, “cookies”) are increasingly no joking manner as they can create...more

Faegre Drinker Biddle & Reath LLP

Sephora Settles with California AG for $1.2M for Alleged CCPA Violations Relating to Third-Party Cookies and User-Enabled Opt-Out...

On August 24, 2022, California Attorney General Rob Bonta announced a settlement with Sephora for violations of the California Consumer Privacy Act (CCPA). The action places online consumer tracking, analytics and advertising...more

BCLP

What percentage of American companies have started to deploy opt-in consent cookie banners to European website visitors?

BCLP on

21% The term “cookie banner” refers to a banner, or splash page, deployed on a website to inform visitors that the website uses cookies. There is little standardization concerning how cookie banners are deployed....more

BCLP

What industries utilize cookie banners the most, and the least?

BCLP on

The term “cookie banner” refers to a banner, or splash page, deployed on a website to inform visitors that the website uses cookies.  Most cookie banners fall within three categories...more

BCLP

What percentage of opt-in cookie consent banners ignore visitors’ choices?

BCLP on

56.6% The term “cookie banner” refers to a banner, or splash page, deployed on a website to inform visitors that the website uses cookies.  Most cookie banners fall within three categories...more

BCLP

What percentage of websites deploy a simply “notice” cookie banner?

BCLP on

2.8% The term “cookie banner” refers to a banner, or splash page, deployed on a website to inform visitors that the website uses cookies. Most cookie banners fall within three categories...more

BCLP

What percentage of websites deploy a “deemed consent” cookie banner?

BCLP on

11.6%  The term “cookie banner” refers to a banner or splash page deployed on a website to inform visitors that the website uses cookies.  Most cookie banners fall within three categories...more

BCLP

CCPA 2020: Answers to the Most Frequently Asked Questions Concerning Cookies and AdTech

BCLP on

When the CCPA was enacted last year, BCLP published a Practical Guide to help companies reduce the requirements of the Act into practice. Following publication of the Guide, we wrote a series of articles that addressed...more

BCLP

What percentage of websites offer visitors the ability to opt-out of the use of advertising cookies?

BCLP on

2.6% The term “cookie banner” refers to a banner or splash page deployed on a website to inform visitors that the website uses cookies. Most cookie banners fall within three categories...more

BCLP

What percentage of websites utilize a banner that seeks opt-in consent before deploying cookies?

BCLP on

10.6% The term “cookie banner” refers to a banner or splash page deployed on a website to inform visitors that the website uses cookies. Most cookie banners fall within three categories...more

BCLP

What percentage of websites actually deploy a cookie banner?

BCLP on

28% The term “cookie banner” refers to a banner, or splash page, deployed on a website to inform visitors that the website uses cookies. There is little standardization concerning how cookie banners are deployed. ...more

BCLP

January 2020: Survey of the Retail Industry’s Privacy Practices

BCLP on

With the enactment of the European General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act ("CCPA”), retailers have been forced to cope with a shifting privacy landscape that impacts the data that...more

BCLP

Survey of Fortune 500 Companies’ Privacy Representations - December 2019

BCLP on

With the enactment of the European General Data Protection Regulation (“GDPR”) and the California Consumer Privacy Act ("CCPA”), companies have been forced to cope with a shifting privacy landscape that impacts the data that...more

BCLP

How many websites are using opt-in, opt-out, or deemed consent cookie notices?

BCLP on

The term “cookie notice” or “cookie banner” refers to a banner, splash page, or other notice that deploys on a website to inform visitors that the site uses cookies. While cookie banners are fairly ubiquitous in the European...more

BCLP

How many websites in the United States are deploying a cookie notice or banner?

BCLP on

The terms “cookie notice” or “cookie banner” refer to a banner, splash page, or other notice that deploys on a website to inform visitors that the site uses cookies.  While such disclosures are fairly ubiquitous in the...more

BCLP

How many third party behavioral advertising cookies deploy on most websites?

BCLP on

In order to help companies understand and benchmark industry practice, BCLP analyzed a random sample of the homepages of the Fortune 500 to better understand their use of cookies, cookie notices, and cookie banners. As of...more

BCLP

Do cookie banners receive different acceptance rates depending upon how many choices are provided to website visitors?

BCLP on

Yes. Most cookie banners can be classified into one of three general categories: (1) notice only banners, (2) notice + opt-out banners, and (3) notice + opt-in banners.  If a company chooses to adopt a cookie banner that...more

BCLP

Do cookie banners receive different acceptance rates on desktops and on smartphones?

BCLP on

Yes. Most cookie banners can be classified into one of three general categories: (1) notice only banners, (2) notice + opt-out banners, and (3) notice + opt-in banners.  If a company chooses to adopt a cookie banner that...more

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