News & Analysis as of

CARU The Children's Online Privacy Protection Act Mobile Apps

Husch Blackwell LLP

California Attorney General Announces Third Public CCPA Enforcement Settlement

Husch Blackwell LLP on

Keypoint: The settlement, which includes a $500,000 fine and injunctive relief, arises out of alleged violations of the CCPA’s children’s privacy provisions and COPPA. On June 18, 2024, the California Attorney General...more

Sheppard Mullin Richter & Hampton LLP

CARU Releases Metaverse Guidelines

The Children’s Advertising Review Unit (CARU) released new guidelines for interacting with children in the metaverse: Building Guardrails for Child-Directed Advertising & Privacy in the Metaverse. The guardrails are intended...more

Sheppard Mullin Richter & Hampton LLP

CARU Strikes Again: Another Mixed-audience App Settles Over COPPA Allegations

The Children’s Advertising Review Unit recently found that Tilting Point Media violated COPPA and CARU’s Self-Regulatory Guidelines for Advertising and for Children’s Online Privacy. Tilting Point is the operator of the...more

Sheppard Mullin Richter & Hampton LLP

Smart Watch Maker Settles with CARU Over Privacy Policy and Parental Consent

The Children’s Advertising Review Unit recently settled with TickTalk Tech, LLC over its information collection practices. CARU, a self-regulatory body that reaches voluntary settlements with companies, conducts regular...more

Sheppard Mullin Richter & Hampton LLP

The Impact of the CARU Advertising Guidelines Change On Privacy

As discussed in our sister blog, CARU’s revised Ad Guidelines go into effect on January 1, 2022. While the core principles of the guidelines have not changed, they now include new content to account for today’s advertising...more

Sheppard Mullin Richter & Hampton LLP

CARU Revises its Guidelines to Address Increase in Online Media

The Children’s Advertising Review Unit (CARU) recently revised its children’s advertising guidelines to address the increased prevalence of online media directed to children. Of note, the guidelines now apply to content...more

Manatt, Phelps & Phillips, LLP

The Poster Child for Compliance: CARU Updates Its Advertising Guidelines for Children’s Advertising

In its first major update since 2014, the BBB National Programs’ Children’s Advertising Review Unit (CARU) announced on July 29, 2021, the issuance of its revised CARU Advertising Guidelines (the Revised Guidelines), widely...more

Manatt, Phelps & Phillips, LLP

It’s Not COPPA-cated: CARU Determines VSCO Mobile App Not Directed Toward Children

On January 21, the Children’s Advertising Review Unit (CARU) announced a social media and photo editor app that has become well known to teens and tweens for the “VSCO girl” trend is not an online service that is either...more

Manatt, Phelps & Phillips, LLP

No Discord Here: CARU Determines Social Media Platform Complies With COPPA

On October 6, the Children’s Advertising Review Unit (CARU) announced its finding that Discord, a social media platform that provides text, voice and video communication services via desktop, browser and mobile applications,...more

Sheppard Mullin Richter & Hampton LLP

CARU Takes Action Against Two Mobile Apps

Two mobile apps directed at children were recently subject to action by the Children’s Advertising Review Unit. The first, “My Talking Tom,” is a virtual pet game for children operated by Outfit7 Limited. One issue was the...more

Fenwick & West LLP

Think You Don’t Have to Worry About Kids’ Privacy? Grow Up! Five Practical Tips for Reducing Your Risk

Fenwick & West LLP on

The first months of 2019 have seen several key developments in the world of children’s privacy. There have been major enforcement actions, new legislative proposals, and new best practices and guidance issued, both in the...more

Manatt, Phelps & Phillips, LLP

CARU Has a Song of Modification for Karaoke App

A karaoke app should modify its privacy practices to achieve compliance with the Children’s Online Privacy Protection Act (COPPA) and the Children’s Advertising Review Unit’s (CARU) guidelines, the self-regulatory body has...more

Manatt, Phelps & Phillips, LLP

Advertising Law - June 2017 #4

Website, Mobile App Get Changes Thanks to CARU - A new decision from the Children’s Advertising Review Unit demonstrates the self-regulatory body’s efforts to work with a mobile application and website operator to ensure...more

Manatt, Phelps & Phillips, LLP

Advertising Law - December 2016 #4

FTC Rules Against "All Natural" Sunscreen Maker - In a final order, the Federal Trade Commission granted summary decision against California Naturel, Inc. for falsely advertising its sunscreen products as "all natural"...more

Manatt, Phelps & Phillips, LLP

Advertising Law - July 2015 #3

Harlem Globetrotters Get an Assist From CARU - In a rare loss, the Harlem Globetrotters agreed, at the direction of the Children's Advertising Review Unit (CARU), that their age-screening practices for the company's...more

Manatt, Phelps & Phillips, LLP

Advertising Law -- Feb 15, 2013

In This Issue: The FTC and the Mobile Ecosystem: Enforcement Action, Report, and Educational Materials Released; Size Really Does Matter – At Least for Subway Sandwiches; Will Maryland Be the Next California?; CARU...more

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