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Contests & Promotions

BakerHostetler

Promotions Trends to Look for in 2025

BakerHostetler on

As a whirlwind 2024 draws to a close, we here at BakerHostetler are reflecting on the promotions trends we’ve seen this year and what we predict you will see more of in 2025. Below, we pinpoint those trends and share some...more

Klein Moynihan Turco LLP

Is a Bitcoin Sweepstakes Promotion Legal?

Klein Moynihan Turco LLP on

Earlier this year, Coinbase ran a Bitcoin sweepstakes promotion offering the chance to win one of six prizes, with the top two prizes amounting to the equivalent of $1,000 USD in Bitcoin (along with merchandise and event...more

Kelley Drye & Warren LLP

Musk Escapes One Sweepstakes Lawsuit, But Ends Up in Another

Kelley Drye & Warren LLP on

Last month, Philadelphia’s District Attorney sued Elon Musk over his political action committee’s sweepstakes to award a $1 million daily prize to swing-state voters who pledged to support the Constitution, alleging that the...more

Awatif Mohammad Shoqi Advocates & Legal...

The Establishment of the General Commercial Gaming Regulatory Authority (GCGRA): A Transformation of the Gaming Industry in the...

In a significant regulatory development, the UAE has established the General Commercial Gaming Regulatory Authority (GCGRA). The GCGRA’s creation signals a shift in the legal landscape of commercial gaming in the region,...more

Kohrman Jackson & Krantz LLP

How to Build Your Brand and Stay Compliant with Contests and Sweepstakes

In today’s digital marketing landscape, brands frequently leverage promotions like sweepstakes and contests to engage consumers, build brand loyalty, and expand their audiences. While both are popular strategies, the legal...more

Verrill

It's Not a Lottery, It's Just Deceptive

Verrill on

Elon Musk's Surprising Defense to $1MM Election Giveaway - In a stunning argument to the PA Attorney General’s claim that Elon Musk’s $1MM Election Giveaway is an illegal lottery, yesterday Musk’s lawyer’s argued that it...more

Kelley Drye & Warren LLP

How Elon Musk’s $1 Million Election Sweepstakes May Affect Other Sweepstakes

Kelley Drye & Warren LLP on

Earlier this week, Philadelphia’s District Attorney sued Elon Musk over his political action committee’s sweepstakes to award a $1 million daily prize to swing-state voters who pledge to support the Constitution. The lawsuit...more

Verrill

Pennsylvania Suit Against Musk for Operating an Illegal Lottery

Verrill on

In a follow up to my previous post Who Needs Rules? Elon’s Election $1MM A Day Giveaway, the Commonwealth of Pennsylvania filed a Civil Action today in the Court of Common Pleas in Philadelphia County seeking an injunction to...more

Verrill

Who Needs Rules? Elon's Election $1MM A Day Giveaway

Verrill on

Recently, Elon Musk launched a promotion on X (formerly Twitter). The promotion, however, doesn’t follow the rules that are typically required with promotions. Here’s the ad:...more

Verrill

What Do I Do With a TikTok Sweepstakes or Contest If Time May Be Running Out On This Platform?

Verrill on

This week, 14 Attorneys General have sued TikTok challenging its practices. If you are a sponsor who currently has a sweepstakes or contest running on TikTok, or if you’re considering one, you may be asking yourself what can...more

Kelley Drye & Warren LLP

Reflections on Fat Bear Week

Kelley Drye & Warren LLP on

Unbeknownst to me (until yesterday), Fat Bear Week has been a big event for the past ten years. As far as I can tell, it’s like a reality show in which the contestants are bears, instead of humans. And unlike some human...more

Klein Moynihan Turco LLP

Sweepstakes Registration and Bonding Requirements

Unique and highly coveted prizes provide an effective means for brands to drive consumer engagement with sweepstakes and promotional contests. Because prizes serve as the lure to entice consumers, sweepstakes operators have...more

Klein Moynihan Turco LLP

How to Run A Social Media Sweepstakes Promotion

Conducting a sweepstakes promotion through a social media venue provides businesses with a potent marketing combination: Sweepstakes sponsors can increase engagement with their social media accounts, while increasing brand...more

Pillsbury - CommLawCenter

FCC Enforcement Monitor ~ August 2024

Pillsbury’s communications lawyers have published the FCC Enforcement Monitor monthly since 1999 to inform our clients of notable FCC enforcement actions against FCC license holders and others....more

Verrill

Trump Trading Cards: Analyzing the Legality of a Promotion

Verrill on

This week Donald J. Trump announced that “Back by popular demand” he’s offering his new (Series 4) Trump Digital Trading Cards (NFTs). Being the glutton for punishment that I am, I went to the website to review the offer and...more

Klein Moynihan Turco LLP

Sweepstakes Publicity Releases

By awarding prizes in connection with a sweepstakes promotion, a business can generate valuable publicity and goodwill. This is especially true when the sweepstakes sponsor is able to publish the name and/or likeness of the...more

Klein Moynihan Turco LLP

Live Event Sweepstakes Considerations

The allure of prizes offered in a sweepstakes promotion can be an effective means of attracting consumers to a brand and/or its specific products/services. This is especially true when the prize in question involves...more

Lewis Roca

Going Viral: Navigating Promotional Sweepstakes Legality in the Social Media Era

Lewis Roca on

The impact of social media is undeniable in today’s society. Whether it is utilized for personal use, maintaining family connections, or capitalizing on the latest trends, social media is interwoven into the fabric of...more

Morrison & Foerster LLP - Class Dismissed

Beware Of Conflicting Terms: When Customers Entered Into Multiple Contracts, Scotus Says Courts Must Decide Which One Governs...

On May 23, 2024, the United States Supreme Court decided Coinbase, Inc., v. Suski, No. 23-3, serving a reminder to companies with mandatory consumer-facing arbitration provisions that contractual consistency is a key to...more

A&O Shearman

Likes to liability: UK FCA cracks down on 'finfluencers'

A&O Shearman on

"Promotions aren't just about the likes, they're about the law," is the caption that accompanies the UK Financial Conduct Authority's (FCA) recent decision to charge nine influencers in connection with the promotion on social...more

Lathrop GPM

In Fearless Fund Decision, Federal Court of Appeals Halts Race-Based Philanthropic Program

Lathrop GPM on

In a case that has been closely watched by the charitable sector, on June 3, 2024, the U.S. Court of Appeals for the 11th Circuit issued a decision blocking a race-based grant program that provided funds and mentorship to...more

Verrill

Running a Sweepstakes Because "That's Where the Money Is" (What if Running a Sweepstakes is Your Primary Business)

Verrill on

“Slick Willie” Sutton knew why he robbed banks – “Because that’s where the money is.” Likewise, there is money to be made in running sweepstakes. The question arises for the intrepid entrepreneur – why not just sell anything...more

Klein Moynihan Turco LLP

New York Senator Introduces Novel Fantasy Sports Law Amendments

On April 11, 2024, New York Senator Joe Addabbo introduced a bill proposing major changes to New York’s fantasy sports law. S9044 seeks to alter the landscape of fantasy sports contests in New York in several ways. As our...more

Klein Moynihan Turco LLP

Why You Need A Privacy Policy For Your Sweepstakes Promotion

Sweepstakes promotions can be valuable tools for businesses seeking to attract new customers. Unlike static ads, newsletter sign-ups and other basic website registration forms, sweepstakes incentivize consumers to provide...more

Morrison & Foerster LLP

CFTC Issues Proposed Rules on Event Contracts

The CFTC’s proposed rules specify that certain event contracts involving gaming (such as political contests, awards contests, and sports competitions), war, terrorism, assassination, and unlawful activities under federal or...more

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