News & Analysis as of September 14, 2024

Data Protection

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The Children's Online Privacy Protection Act is a United States federal statute enacted in 1998 to protect children's privacy by regulating what personal information may be collected from children's online activity. The law applies to commercial websites and online services directed at children under thirteen years of age and regulates how personal information may be collected, stored or used. less -

Top Advertising Law Trends for 2024

Perkins Coie on 2/23/2024

With the first quarter of 2024 in full swing, it is a good time for brands to revisit marketing compliance strategies to minimize the risk of potential class actions, regulatory enforcement actions, and competitor challenges....more

FTC Proposes Updates to COPPA Rule

Lerman Senter PLLC on 1/24/2024

The FTC is proposing significant changes to the Children’s Online Privacy Protection Act (COPPA) rule to place new restrictions on the use and disclosure of children’s personal information. The COPPA Rule requires websites...more

New Jersey Governor Signs Comprehensive Privacy Law

Davis Wright Tremaine LLP on 1/23/2024

On January 16, 2024, New Jersey Governor Phil Murphy signed into law Senate Bill 322 ("the Act"), making New Jersey the fourteenth state to enact a comprehensive consumer data privacy law, joining California, Virginia,...more

CARU Releases Metaverse Guidelines

Sheppard Mullin Richter & Hampton LLP on 10/26/2023

The Children’s Advertising Review Unit (CARU) released new guidelines for interacting with children in the metaverse: Building Guardrails for Child-Directed Advertising & Privacy in the Metaverse. The guardrails are intended...more

AD Nauseam: The FTC’s Updated Endorsement Guides: Get into the Groove

BakerHostetler on 8/23/2023

On today’s episode of AD Nauseam, Amy, Daniel and Sarah will focus on a real hot topic – dealing with endorsements and testimonials from multiple angles and viewpoints. Questions & Comments: dkaufman@bakerlaw.com;...more

FTC Votes Unanimously to Release New COPPA Policy Statement and Proposed Amendments to the Endorsement Guides

Wilson Sonsini Goodrich & Rosati on 5/23/2022

On May 19, 2022, at an open commission meeting, the Federal Trade Commission (FTC) voted unanimously to: 1) release a new policy statement on the Children's Online Privacy Protection Act (COPPA) indicating that the FTC will...more

Tracking Kids Through Your App? Think Again.

Mintz - Privacy & Cybersecurity Viewpoints on 6/15/2020

Klepto Cats and Dogs have been “stealing” children’s personal information without parental consent and using it for targeted advertising. Bad dog! Well, almost. HyperBeard, Inc., a developer of apps popular with children...more

4 Questions to Consider When Dealing With Children’s Data in the US

Latham & Watkins LLP on 2/26/2019

The FTC and many state attorneys general aggressively monitor apps, websites, and internet-connected products for COPPA compliance. In the United States, collecting data directly from children under 13 years of age is...more

Oath (f/k/a AOL) Agrees to Pay Record Settlement over COPPA Violations

Mintz - Privacy & Cybersecurity Viewpoints on 12/14/2018

Recently, Oath, a wholly-owned subsidiary of Verizon Communications agreed to pay $4.95 million to settle charges from the New York attorney general’s office that the company’s online advertising business was violating...more

2016 Mobile Data Privacy and Security Update and 2015 Review

BakerHostetler on 4/5/2016

To say that mobile device usage has reached a tipping point would be an understatement. There are now more mobile devices than people in the world, a staggering 7.9 billion mobile devices for 7.4 billion people on Earth. In...more

Advertising Law - October 2015

Manatt, Phelps & Phillips, LLP on 10/9/2015

Commercials Pulled After Endorser Admits 9/11 Lies - The revelation that an endorser lied about his whereabouts on September 11 led a national sports-themed restaurant chain to stop airing commercials where the actor...more

Social Media: 10 Fundamental Questions All Businesses Should Consider About Their Online Presence

K&L Gates LLP on 1/30/2015

Twenty years ago, the social media world we now live in was the stuff of science fiction. Today, social media is a critical business tool creating unprecedented opportunities for direct consumer interaction, brand awareness,...more

Socially Aware - Volume 5, Issue 7 - December 2014

Morrison & Foerster LLP - Social Media on 12/17/2014

In This Issue: - What’s in a Like? - R.I.P.: The Facebook “Like” Gate - Facebook Dislikes Fake Likes - Privacy in the Cloud: A Legal Framework for Moving Personal Data to the Cloud - Click...more

Advertising Law - October 2014 #2

Manatt, Phelps & Phillips, LLP on 10/20/2014

Hashtags and Ads: Top 10 Legal Considerations for Brands Involved in Digital and Social Media Advertising - Advertising, marketing and promotions, both via digital and traditional channels, are governed in the United...more

Advertising Law

Manatt, Phelps & Phillips, LLP on 4/11/2014

COPPA + State Law = Privacy Protection for Teens - How does the Children’s Online Privacy Protection Act (COPPA) interact with state law privacy protections for teens? According to amicus briefs filed by both...more

In with the New: 2014 Privacy, Advertising and Digital Media Predictions

McDermott Will & Emery on 1/27/2014

Data privacy and security made the headlines practically daily in 2013. Our second annual Privacy and Data Protection 2013 Year in Review topped 65 pages! What privacy, advertising and digital media trends will make...more

Advertising Law -- May 31, 2013

Manatt, Phelps & Phillips, LLP on 5/31/2013

A Friendly Reminder from the FTC: You May Be in Trouble - Continuing the countdown to the effective date of the amended Children’s Online Privacy Protection Act Rule, the Federal Trade Commission sent “educational...more

FTC Issues Guidance for Mobile App Privacy and Advertising; Signals More Enforcement Coming

Morrison & Foerster LLP on 9/11/2012

On September 5, 2012, the Federal Trade Commission (FTC) published a brief guide to assist developers of mobile applications, both large and small, in complying with truth-in-advertising, privacy, and data security...more

FTC to Mobile App Developers: Get Privacy Right from the Start

Mintz - Privacy & Cybersecurity Viewpoints on 9/6/2012

Mobile app developers have some unique challenges when it comes to preparation and implementation of privacy policies. But, regulators have made it quite clear that the general privacy laws and regulations apply whether the...more

FTC's "Marketing Your Mobile App: Get It Right from the Start"

JD Supra Perspectives on 9/5/2012

Full text copy of Marketing Your Mobile App: Get It Right from the Start, the Federal Trade Commission’s guide to advertising and privacy laws for mobile application developers. From the FTC’s website: ...more

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