News & Analysis as of

Endorsements NCAA

McCarter & English, LLP

Highly Touted Settlement Caps NIL Payments to Student Athletes

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In a much anticipated antitrust class action settlement, a federal judge granted preliminary approval of a $2.7 billion proposed settlement that will cap the amount of money National Collegiate Athletic Association (NCAA)...more

J.S. Held

The Caitlin Clark Effect, Salaries and Name, Image, Likeness in the WNBA

J.S. Held on

In May 2024, Caitlin Clark, the standout Iowa Hawkeyes point guard, joined the Indiana Fever. Her rookie debut coincided with an almost 200% increase in viewership for the WNBA —the so-called “Caitlin Clark Effect.” Of...more

Arnall Golden Gregory LLP

The Pitch - June 2024

The Pitch newsletter is a monthly update of legal issues and news affecting or related to the music, film and television, fine arts, media, professional athletics, eSports, and gaming industries. The Pitch features a diverse...more

BakerHostetler

Big Money in Play: NCAA Permits School Assistance with NIL Activity

BakerHostetler on

On April 17, the NCAA Division I council approved a proposal that allows schools to assist with name, image and likeness (NIL) activity. The rule allows member schools to increase their support for student-athletes to include...more

Kaufman & Canoles

K&C Sports & Entertainment Law Weekly Roundup - April 2024

Kaufman & Canoles on

The NCAA and the Power 5 conferences have told a CA federal judge that the “highly varied and diverse ways” schools compensated athletes after the 2021 Alston Supreme Court decision make it implausible to certify the class...more

Vondran Legal

Arizona Name, Image, and Likeness Law for Athletes and Institutions

Vondran Legal on

Thanks to new legislation, student-athletes may now legally profit through the use of their name, image and likeness marketing and promotions efforts. If you have a strong social media following on sites like Instagram,...more

Troutman Pepper

NIL Antitrust Litigation - Highway to NIL Podcast

Troutman Pepper on

The Highway to NIL Podcast analyzes the legal landscape concerning college athletics and the regulation of name, image, and likeness (NIL) rights of student-athletes. The podcast provides key insights into the current state...more

K2 Integrity

Mitigating The Risks Of Introducing Name, Image, And Likeness Rights In College Athletics

K2 Integrity on

In the world of college athletics, the introduction of name, image, and likeness (NIL) rights on 1 July 2021 revolutionized the landscape for student-athletes, presenting new challenges and opportunities for student-athletes....more

Jackson Lewis P.C.

New Bi-Partisan Draft Legislation on Name, Image and Likeness: The College Athletes Protection & Compensation Act

Jackson Lewis P.C. on

An uncommon combination of three U.S. Senators, Sens. Richard Blumenthal (D-Conn), Jerry Moran (R-Kan.) and Cory Booker (D-NJ), collaborated to draft “The College Athletes Protection & Compensation Act” (the Act), which is...more

Kohrman Jackson & Krantz LLP

IRS Challenges Charitable Status of NIL Collectives, Casting Doubt on Donations to Support College Athletes

Is it charitable to donate to a group that facilitates opportunities for athletes at a particular college? The IRS thinks not. In a recent memo released from the office of the IRS Chief Counsel, the IRS asserts that this...more

Morgan Lewis

Sports Sponsorship Agreements in the Digital Age

Morgan Lewis on

Technological advances and changes prompted by COVID-19 have driven an evolution in sports sponsorship agreements, from traditional advertising to a digital-heavy and more accessible sponsorship environment. But with those...more

Arnall Golden Gregory LLP

The Pitch - November 2022

The Pitch newsletter is a monthly update of legal issues and news affecting or related to the music, film and television, fine arts, media, professional athletics, eSports, and gaming industries. The Pitch features a diverse...more

Jackson Lewis P.C.

Foreign Student-Athletes and Name, Image, Likeness

Jackson Lewis P.C. on

Prior to 2021, collegiate student-athletes were not able to make sponsorship deals and profit from their names, images, and likenesses (NILs). However, in 2021, that changed when the NCAA adopted a new policy allowing...more

Littler

NCAA Rules to Be Aware of Before Reaching an NIL Deal

Littler on

The National Collegiate Athletic Association (NCAA) recently issued new guidance regarding name, image, and likeness (NIL) endorsement deals with college athletes. The NCAA’s most recent guidance aims to provide clarity on...more

Bodman

Application of Michigan's NIL Law

Bodman on

More changes are coming to the NIL laws governing Michigan student-athletes – effective December 31, 2022, House Bill 5217 officially sets parameters for how student-athletes can earn compensation for the use of their name,...more

Holland & Knight LLP

NCAA Clarifies Stance on Permissible NIL Activities

Holland & Knight LLP on

The National Collegiate Athletic Association (NCAA) on Oct. 26, 2022, offered new guidance on Name, Image and Likeness (NIL) activities of universities, student-athletes (SA) and other entities supporting the NIL industry. In...more

Bodman

NIL Laws and Regulations Today

Bodman on

Over a year has passed since student-athletes gained the right to enter endorsement deals with businesses across the country.  This name, image, and likeness (“NIL”) era, as it has been termed, has caused both excitement and...more

Gibney Anthony & Flaherty, LLP

The Three Things Student Athletes Should Consider for Every NIL Contract

With student athletes now able to profit from their name, image and likeness (NIL), athletes are taking advantage of opportunities to partner with brand sponsors. When entering into contracts, athletes need to review...more

Ward and Smith, P.A.

The #AD Vantage Point: Navigating the FTC Endorsement Guides, Part I

Ward and Smith, P.A. on

Our colleague Clint Cogburn recently wrote an article discussing the guidance provided by the NCAA's Interim NIL Policy, released in May 2022.  But the NCAA and individual states are not the only players establishing...more

Ward and Smith, P.A.

NCAA Name, Image, and Likeness Guidance for Businesses and Boosters

Ward and Smith, P.A. on

The world of Name, Image, and Likeness (NIL) has exploded onto the scene and taken college athletics by storm.  The impact of NIL on the college sports landscape is a topic of daily discussion throughout sports media. ...more

Kaufman & Canoles

NIL Market Creates New Opportunity for “Non-Revenue” Sports and Regional Endorsers

Kaufman & Canoles on

As the world watches in awe at some of the staggeringly large NIL deals emerging in college sports, many have been equally surprised by which sports have garnered the most NIL attention and earnings. While most of the “Top...more

Vinson & Elkins LLP

“Nobody Did Anything About it” or Did They?: NCAA Releases New NIL Guidelines Targeting University-Affiliated NIL Collectives

Vinson & Elkins LLP on

On May 9, 2022, the National Collegiate Athletic Association (“NCAA”) issued new guidelines to its Division I member schools on name, image, and likeness (“NIL”)....more

Fox Rothschild LLP

NCAA Issues Formal Guidance Regarding Booster Influence on NIL Deals

Fox Rothschild LLP on

Last summer, the NCAA allowed student-athletes to be paid for the use of their names, images, and likenesses (“NIL”), but did not issue formal guidance on the matter. That changed on May 9, 2022, when the NCAA’s Division One...more

Foster Garvey PC

Sports & Entertainment Spotlight: Boosters in NIL Collectives Are Taking Full Advantage of Using NIL as a Recruiting Tool, and...

Foster Garvey PC on

Welcome back to the "Spotlight," welcome back to allergy season and welcome back, Kotter (I swear I’m younger than that reference would indicate). At any rate, this weekend, I am looking forward to welcoming Broadway back to...more

Foster Garvey PC

Sports & Entertainment Spotlight: Nickelodeon is Set to Broadcast a National Football League Game on Christmas Day, and Formula 1...

Foster Garvey PC on

Welcome back to the "Sports & Entertainment Spotlight," your 30,000 foot view of the various goings-on in the sports and entertainment industries. This week, I am writing from, well, 30,000 feet flying cross country to soak...more

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