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Klein Moynihan Turco LLP

How to Run A Social Media Sweepstakes Promotion

Conducting a sweepstakes promotion through a social media venue provides businesses with a potent marketing combination: Sweepstakes sponsors can increase engagement with their social media accounts, while increasing brand...more

Bradley Arant Boult Cummings LLP

Can Privacy Be Bought? How Scrutiny of Meta’s Subscription Model Has Wider Implications – PART I

In November of 2023, Meta launched a service in the European Union that allowed users to utilize the Facebook and Instagram platforms “ad free” for a monthly fee. The subscription service was meant to address regulatory...more

Amundsen Davis LLC

How Financial Institutions Should Handle “Sovereign Citizens”

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Many financial institutions are familiar with the term “sovereign citizen” but aren’t quite sure what the term entails or how to handle the demands of those who refer to themselves as “sovereign citizens.” This movement has...more

Buckingham, Doolittle & Burroughs, LLC

Hey Doc, Be Careful on TikTok - Legal Pitfalls of Healthcare Providers in the Social Media Age

Imagine you are scrolling on TikTok, Facebook, Instagram, or one of the multitude of other social media platforms that almost every one of us have on our devices, and you come across a video of a physician discussing medical...more

Good2bSocial

Optimizing Social Media for Law Firms: What Content to Post on Each Platform

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In the bustling online ecosystem, social media stands not just as a platform for connectivity, but also as a powerful tool for law firms. By understanding the nuances of different social media networks and tailoring content...more

Blattel Communications

Wild 2023 in Media May Be Just the Opening Act for Greater Disruption: 2024 Media Trends to Watch for Professional Services Firms

The media landscape continues to shift, and 2023 was certainly an eventful year. Layoffs abounded based not just on the slash-and-burn tactics deployed by private equity to gut local newspapers, but also on the national level...more

Fox Rothschild LLP

MORE AT THE DOOR: Should Government Decide Gender or Internet Access inside Your House?

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Lest the reader think these issues are “just political” realize that in the Commonwealth of Pennsylvania there are 40,000 cases brought each year and 40,000 processed. In those cases, judges and hearing officers are asked to...more

Morrison & Foerster LLP - Social Media

Meta Announces AI Content Identification For Facebook, Instagram, And Threads

In a significant move toward enhancing transparency and trust in digital content, Meta has announced plans to introduce labeling for AI-generated images across Facebook, Instagram, and Threads. Nick Clegg, President of Global...more

Proskauer - New Media & Technology

California Court Issues Noteworthy Decision on Breach of Contract Claims in Web Scraping Dispute

On January 23, 2024, a California district court released its opinion in a closely-watched scraping dispute between the social media platform Meta and data provider Bright Data Ltd. (“Bright Data”) over Bright Data’s alleged...more

Good2bSocial

Social Media SEO for Law Firms: How to Rank Higher on Social Media & Google

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SEO is about much more than web content. By optimizing your firm’s social media presence, you can actually increase your site’s discoverability and visibility across the internet. In this post, we’re explaining how social...more

Buckingham, Doolittle & Burroughs, LLC

How to Report an Impersonation Account

Help – someone is impersonating me! Social media is a funny thing – it allows people to present their lives in a very articulated way through pictures, videos, and other personal information. While content is usually posted...more

Firesign | Enlightened Legal Marketing

How Small Businesses Hire Lawyers, Part 2: When A Legal Need Arises

From taxes to torts, there’s considerable opportunity for law firms to serve the nation’s 33 million small businesses, a demographic with the potential to generate upwards of 420 million legal matters each year. But this...more

Good2bSocial

Social Media Algorithms for Law Firms: What Legal Marketers Need to Know

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The power of social media cannot be denied, but the landscape is complex and constantly changing. It’s easy to get frustrated with the various algorithms that control how much of your messaging gets to the masses. Every major...more

Good2bSocial

Social Media For Law Firms: Strategies for Success

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Social media is an integral part of today’s digital landscape, and it comes with some unique advantages. For one thing, you don’t have to spend a lot to see serious benefits. The more comfortable you are with social media,...more

Omnizant

[Webinar] Social Media Marketing Specialist - October 12th, 2:00 pm - 3:00 pm ET

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From Zero to Hero: How To Get Started With Social Media Marketing for Your Practice - You’ve heard about the power of social media to grow your practice, but you’ve never been able to harness it. Sound familiar? You’re...more

Blattel Communications

Let’s Get to Thread-ing? Eh, Maybe Not

Remember all the excitement when Threads was launched? Meta, the platform’s parent company, announced that more than 30M people joined in less than 24 hours after it opened to the public. The app, which for now requires and...more

Good2bSocial

How to Use Threads: 10 Best Practices for Success

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Since its creation, Threads has taken the world by storm. On July 3rd, the Threads app hit the app store. Created by the Instagram team and backed by Meta, the app aimed to replace Twitter by becoming the new ‘virtual town...more

Good2bSocial

Threads for Law Firms: Your Most Pressing Questions Answered

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On July 3, a new app called Threads appeared on the App Store with a release date of July 6 being planned. Threads is a new social media platform developed by Meta, Facebook and Instagram’s parent company, which is being...more

Akin Gump Strauss Hauer & Feld LLP

‘Thread’-ing the Needle: ‘Gatekeepers’ and the DMA

On 6 July 2023 (or 5 July 2023 in the US), Meta launched ‘Threads’—a text-based social media platform that is linked to users’ Instagram accounts. The launch of Threads closely followed the announcement by the European...more

Buckingham, Doolittle & Burroughs, LLC

How to Verify Business Social Media

In today’s digital age, social media has become an integral part of business marketing, customer service, and reputation management strategies. Establishing an authentic online presence is crucial, and one way to enhance...more

Good2bSocial

Understanding Social Media Metrics For Your Law Firm

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Learning how to measure your law firm’s success on social media can be tricky business. There are a lot of numbers and terms to sort through. Making things even more confusing, different platforms report those numbers in...more

Hinch Newman LLP

FTC Seeks to Prohibit Meta's Monetization of Children's Data

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On May 3, 2023, the FTC announced that it is proposing a blanket prohibition preventing Facebook from monetizing youth data. The Commission alleges that the company violated the 2020 privacy order and now proposes new...more

Good2bSocial

Determining if Paid Social Media Is Right For Your Law Firm

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Social media is an integral part of most people’s daily lives. It’s certainly grown in importance as part of the marketing mix. Though there are a lot of benefits to using free functionality on social media, paid social media...more

Good2bSocial

Writing For Social Media – Tips & Trends for Law Firms

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A large part of social media strategy involves writing. Unfortunately, many people don’t enjoy writing and even the savviest digital marketers don’t always consider themselves strong writers. Fortunately, there are a few best...more

Good2bSocial

The Benefits of Investing in Paid Social Media

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Social media makes up a significant portion of today’s marketing activity, with paid social media advertising representing a large chunk of marketing budgets. In fact, in 2022, ad spending on social media reached over $173...more

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