News & Analysis as of September 13, 2024

Business Development

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Follow this channel for insights and perspectives by law firm leadership on all manner of activities that facilitate the successful business of law. Marketing, business development, client... more +

The Case for Empathy

Integreon on 8/9/2024

Good morning. Welcome back to Scaling Greatness, a newsletter from Integreon focusing on amplifying business excellence and innovation. Much ink has been spilled about the merits of ruthlessness in business....more

Modernization is a Strategic Imperative for Today’s Litigation Function

UnitedLex on 6/28/2024

It’s modernize or be left behind, according to a new survey released by UnitedLex, the first of an annual series of reports about senior litigation professionals and their practice. The report, Mandate to Modernize: A Deep...more

State of the Legal Industry: the Key Word is “Adaptation”

International Lawyers Network on 5/1/2024

Recently, I noticed an EXPLOSION of interest in my post from last year on the state of the legal industry, where we talked about relaxing because the industry was familiar with contractions. This is still true, but the word...more

Gina Connell of B P Collins on How to Bring Your Firm on the AI Journey - Passle's CMO Series Podcast

Passle on 4/23/2024

In today's professional services marketing landscape, AI is the hottest topic, leaving many marketers pressured to keep pace with the rapid advancements in their firms' AI strategies. In this episode of the Passle CMO Series...more

Legal Prompt Engineering: Fast Becoming the Important AI Skill in Legal Services

JD Supra Perspectives on 4/11/2024

AI's capabilities are vast – however, to harness its capabilities fully, lawyers must become adept in the art of prompt engineering....more

How GCs Will Choose Law Firms in 2024

Firesign | Enlightened Legal Marketing on 3/29/2024

It’s not your imagination: Legal business development in 2024 is harder. In a January survey by BTI Consulting, 53 percent of lawyers and law firm leaders said business development would get harder this year. And it’s...more

Navigating the AI Revolution in Legal Marketing: Insights from the Front Lines

JD Supra Perspectives on 3/8/2024

Panel presentation by humans. Recording and summary of key marketing takeaways by artificial intelligence. Welcome to the new normal?...more

CLIENTSFirst Consulting’s Top Five Blogs and Videos of 2023

ClientsFirst Consulting on 1/4/2024

The world of marketing technology is ever-changing, and with these changes comes its own set of challenges and opportunities. This past year was no different. We saw more firms than ever before embracing new technologies such...more

When Culture and Strategy Clash

LawVision on 10/10/2023

“Culture eats strategy for breakfast.” – Peter Drucker We’ve all heard this famous admonition from the founder of management consulting, but what does it mean to us, today, in the legal world?...more

Strategic Marketing Insights for Small- and Mid-Size Law Firms: Highlights from Our Latest Webinar

ClientsFirst Consulting on 8/18/2023

In the competitive landscape of the legal sector, the right marketing strategies can set a firm apart. For small- and mid-size law firms, with less resources and budget, this differentiation is crucial. With ever-evolving...more

The ABCs of Law Firm Strategy: AI, BI, and CI

JD Supra Perspectives on 6/14/2018

An overview of three types of intelligence that can be useful in developing law firm strategy, and how they can shape legal marketing....more

The De-Lawyering of Law Firms

JD Supra Perspectives on 3/24/2017

The new law firm’s “engine room” is not comprised of collected lawyers, but of collected legal expertise, applied to client needs through the use of systems, processes, technology, and expert professionals, as well as of...more

No, Lawyers, the Sky Isn’t Falling (Not If You’re Looking Up, Anyway)

JD Supra Perspectives on 3/6/2017

The actual lesson for lawyers regarding J.P. Morgan's new COIN artificial intelligence contracting software....more

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