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Follow this channel for insights and perspectives by law firm leadership on all manner of activities that facilitate the successful business of law. Marketing, business development, client... more +
Follow this channel for insights and perspectives by law firm leadership on all manner of activities that facilitate the successful business of law. Marketing, business development, client service, and more. A JD Supra editorial program. less -
The Market Leaders Podcast

Market Leaders Podcast Episode 92: Leveraging Thought Leadership and Data-Driven Strategies in BD with guest Adrian Lürssen

The Market Leaders Podcast on

Join host David Ackert as he explores business development in the digital age with guest Adrian Lürssen. Adrian is Co-Founder and VP Strategic Development at JD Supra, a leading online publishing and targeted content...more

Lowenstein Sandler LLP

Emotional Intelligence as a Leadership Tool

Lowenstein Sandler LLP on

In this episode of “Real Talk,” Amanda K. Cipriano and Rachel Moseson Dikovics speak with Dr. Traci Cipriano, clinical psychologist, formerly practicing lawyer, and a speaker, executive coach, consultant and author, about...more

Furia Rubel Communications, Inc.

Why Quality Legal Insights Take Precedence in Today’s Media Landscape: On Record PR

Furia Rubel Communications, Inc. on

In this episode of On Record PR, Gina Rubel goes on record with Zack Needles, Editor-in-Chief of Law.com, to discuss how legal journalism can prepare law firms for emerging trends that could have a major impact on the...more

Leopard Solutions

[Webinar] The Significance of Leopard Solutions Law Firm Index (LLFI) in Legal Practice - February 8th, 1:00 pm - 2:00 pm EST

Leopard Solutions on

Leopard Solutions, a leading provider of legal market intelligence, is set to reveal the crème de la crème of law firms that have secured a spot on the prestigious Leopard Law Firm Index (LLFI). This webinar aims to go beyond...more

JD Supra Perspectives

Is Your Content Skimmable or Skippable?

JD Supra Perspectives on

Very few content creators go into a piece of writing with the notion, “I hope readers skim this piece!” But, in fact, that’s exactly what you want them to do. Tom Nixon explains....more

Good2bSocial

Podcast Episode 197: Best Lawyers Acquires Good2bSocial: A Chat with Phillip Greer

Good2bSocial on

In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Phillip Greer. Greer has driven the continual evolution of Best Lawyers® since joining in 2005, becoming president in 2013 and CEO in 2018. By tapping into...more

Passle

CMO Series REPRESENTS - Flipping the Script on DEI: Courtney Carter of Jenner & Block on Developing Talent and Shaping Client...

Passle on

Diversity Equity and Inclusion are top of the agenda for many law firms, but there's no silver bullet to effectively implementing programs and strategies that drive meaningful change. Today on CMO Series REPRESENTS, Yasmin...more

ClientsFirst Consulting

Strategic Marketing Insights for Small- and Mid-Size Law Firms: Highlights from Our Latest Webinar

ClientsFirst Consulting on

In the competitive landscape of the legal sector, the right marketing strategies can set a firm apart. For small- and mid-size law firms, with less resources and budget, this differentiation is crucial. With ever-evolving...more

Copo Strategies + Law Firm Editorial Service

The secrets of a prolific legal content creator - Legally Contented podcast

Copo Strategies + Law Firm Editorial Service on

[Listen to this episode on Apple Podcasts, Spotify, or Amazon: https://podcasts.apple.com/us/podcast/legally-contented/id1612322032 https://open.spotify.com/show/3WfCyY0cbL1Mc4SfBWbr30 ...more

JD Supra Perspectives

What's So Special About Content That Supports Business Growth?

JD Supra Perspectives on

Robin Oliver shares important takeaways for thought leaders from a recent conference presentation on content marketing and storytelling....more

JD Supra Perspectives

Use Awards Strategically to Inspire Authors and Boost Your Content Marketing Program

JD Supra Perspectives on

Getting your authors to generate targeted content on a consistent basis can be much like coaching: you are responsible for the team results, but don't always have control over their effort....more

Legal Marketing Association (LMA)

[Event] 2022 Mid-Atlantic Regional Conference - October 12th, Washington, DC

Legal Marketing Association (LMA) on

This year’s conference, “Forward,” will focus on how we move forward as individuals in our professions, and how we help our firms navigate the landscape ahead after one of the most transformational times in our history. Our...more

International Lawyers Network

Happy 12th Blogiversary to Zen & the Art of Legal Networking!

International Lawyers Network on

Bear with me as I tell you a short story, of a baby blogger named Lindsay. She was four years into her career in the legal industry, still learning by doing, and didn’t think she had much, if anything, to say. A new social...more

JD Supra Perspectives

Harnessing Flow State to Become a Thought Leader — The Thought Leadership Project

JD Supra Perspectives on

We all have access to a superpower. It’s called flow state. A 10-year McKinsey and Co. study found top executives were 500% more productive when in flow. It’s the state in which we operate at our highest levels of...more

JD Supra Perspectives

What Thought Leadership is—and is Not

JD Supra Perspectives on

There are myriad ways you can market a legal practice. We believe, perhaps not surprisingly, that thought-leadership marketing is one of the best ways. But thought-marketing is not a silver bullet. It’s not magic. And it’s...more

Beacon Insights by JD Supra

Analytics Tip: Don't Ask 'How Are We Doing?' — Ask This Question Instead (Part One)

Beacon Insights by JD Supra on

First in a series of posts on which questions can help marketers find growth opportunities and next steps in their firm's reader data....more

Beacon Insights by JD Supra

3 Ways to Turn Your Firm's Reader Data Into Business Development Wins

Beacon Insights by JD Supra on

Best practices your firm should be following that can make all the difference when it comes to turning analytics into business development wins....more

JD Supra Perspectives

COVID-19 Content Onslaught Post-Mortem: What We’ve Learned and What’s Next - Thought Leadership Project

JD Supra Perspectives on

The COVID-19 pandemic ushered in unprecedented demand for legal thought-leadership content. As we head toward the fourth quarter, the content onslaught has subsided, so we thought it was a good opportunity to see what lessons...more

Legal Marketing Association (LMA)

3 Content Marketing Lessons Learned During the COVID-19 Pandemic

Legal Marketing Association (LMA) on

Takeaways from the frontlines, by Aileen Hinsch, manager of practice group business development and management at Crowell & Morning LLP....more

JD Supra Perspectives

Capturing a Reader's Attention With Thought-Leadership Writing

JD Supra Perspectives on

What happens when an English major and a former attorney get together to discuss writing techniques for legal thought leadership? Episode 41 of the Thought Leadership Project podcast! Listen in as Jay and Tom cite and examine...more

JD Supra Perspectives

Successful Content Marketing During COVID-19 – 3 Takeaways for Legal Marketers

JD Supra Perspectives on

Lance Godard with three strategic takeaways from a recent webinar on the state of law firm content marketing right now....more

Beacon Insights by JD Supra

Popular Reads on JD Supra

Beacon Insights by JD Supra on

A recap of some of the most well-read posts published on JD Supra during May, 2020 - what a year that was!...more

JD Supra Perspectives

Optimizing Thought Leadership Content for the Current Moment

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Content consumption is at an all-time high in the current environment. But so is content creation. Adrian Lurssen, co-founder and VP of strategic development at JD Supra, rejoins the podcast to discuss what his platform's...more

JD Supra Perspectives

Write Thought-Leadership Content for the Smallest Possible Audience to Achieve the Biggest Results

JD Supra Perspectives on

There has never been a better time for lawyers to stand out through their thought leadership. Jay Harrington on how to do it well....more

JD Supra Perspectives

What Is the Future of Legal Marketing, Near-Term and Ongoing?

JD Supra Perspectives on

Tom Nixon offers a perspective on one of the most essential forms of marketing and business development still available to lawyers and firms....more

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