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Influencers › YouTube

Wiley Rein LLP

Children’s Programming Commercial Limits Violations Result in $3M Fine for Broadcasters

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For one of our authors, their kids’ current favorite treat is a chocolate bar sold by a popular YouTube personality (and philanthropist!). The kids know about this particular chocolate bar because the personality promotes it...more

Legal Internet Solutions Inc.

22 in ‘22

Legal Internet Solutions Inc. on

I’m not one for “manifesting things into the universe” or vision-boards and such. But writing these goals lists every year seems to help me stay on track and make things happen. And after 57% growth at LISI in 2020 and 62%...more

Foster Garvey PC

Sports & Entertainment Spotlight - June 2021 #2

Foster Garvey PC on

Less than three weeks remain for either the National Collegiate Athletic Association (NCAA) or for Congress to act to stem the impending chaos on July 1 when college athletes’ name, image and likeness (NIL) laws go into...more

BakerHostetler

AD-ttorneys@law – April 2021 #3

BakerHostetler on

Digitally Generated Storm Clouds Gather Over Artists’ Rights - NFTs open exciting new legal questions for experienced IP lawyers - Thomas Kinkade This Ain’t - It’s a beautiful house. Open and sparse, it’s bordered by clear,...more

Holland & Knight LLP

Social Media Regulation: Advertising, Marketing and the FTC

Holland & Knight LLP on

Holland & Knight hosted Michael Ostheimer, a senior attorney for the Federal Trade Commission (FTC), for a webinar presentation on Oct. 17, 2019. Mr. Ostheimer has been with the FTC for nearly three decades, currently serving...more

Manatt, Phelps & Phillips, LLP

TINA Not Playing Around With YouTube Kidfluencer

Manatt, Phelps & Phillips, LLP on

A popular YouTube channel for kids is the subject of a new complaint filed by Truth in Advertising (TINA) with the Federal Trade Commission (FTC). TINA accused Ryan ToysReview, starring 7-year-old Ryan Kaji, of engaging in...more

Pillsbury - Internet & Social Media Law Blog

Bots, Sock Puppets and a Reckoning for a Social Media Influence Peddler

Pillsbury - Internet & Social Media Law Blog on

We’ve previously written about “tweet-less, picture-less,” computer-operated accounts or bots, that make one appear more popular—a.k.a. influential on social media—than one actually is. Recently, legislators and law...more

Wilson Sonsini Goodrich & Rosati

FTC Steps Up Scrutiny of Social Media Marketing

Wilson Sonsini Goodrich & Rosati on

The Federal Trade Commission (FTC) has settled its first-ever complaint against social media influencers for deceptive endorsements. According to the FTC’s complaint, Trevor “TmarTn” Martin and Thomas “Syndicate” Cassell, two...more

Ballard Spahr LLP

FTC Provides Guidance to Social Media Influencers in Live Twitter Chat

Ballard Spahr LLP on

Influencer marketing is the popular practice of using individuals with large social media audiences—known as "influencers"—to advertise products and services through their social media accounts....more

Dorsey & Whitney LLP

The FTC Throws Shade at Influencer Bruhs Who Failed to Disclose Material Connections

Dorsey & Whitney LLP on

We blogged last week about the FTC’s triple play against deceptive influencer advertising. In one prong of the initiative, the FTC announced that its staff had sent 21 follow-up warning letters to influencers, asking them to...more

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