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Jaburg Wilk

Communication Is Hard; Work to Improve How You Communicate Constructive Feedback

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Many people sugarcoat what they say to save another’s feelings. I think this is because most people shy away from potentially confrontational conversations or don’t know how to effectively communicate something negative or...more

McGlinchey Stafford

Podcast: #WhyMcGlinchey? Lateral to Leadership with Mag Bickford [More with McGlinchey, Ep. 64]

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After joining McGlinchey in 2016, Mag Bickford has risen to firm leadership, serving on the executive Policy Committee, leading the Labor and Employment practice group, and managing the firm’s largest office in New Orleans....more

Stange Law Firm, PC

Is your location near your competition?

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Deciding where to place a law firm is an important decision. From the size of the space to the cost of the rent, a law firm must make many important decisions....more

International Lawyers Network

Law Firm ILN-telligence Podcast | Episode 83: Alishan Naqvee | LexCounsel, India

Alishan Naqvee is the founding partner of LexCounsel, one of the ILN's member firms in India. In this episode, Alishan and Lindsay delve into several serious and interesting topics, from the very different and yet linked...more

Passle

CMO Series REPRESENTS - Lynnette Espy-Williams of Cozen O’Connor on Thriving Together: Cultivating Allyship, Safety & Diversity in...

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In the latest episode of the CMO Series REPRESENTS podcast, we delve into the critical mission of creating a safe and supportive environment for nurturing talent, a top priority for many firms. However, the task of devising...more

Passle

Deborah Ruffins of Perkins Coie on the Lead-to-Work Revenue Mindset - Passle's CMO Series Podcast

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Every CMO in professional services approaches their role from a unique perspective. On today’s episode of the CMO Series Podcast, we welcome a guest to discuss an area of focus that we’re yet to explore in detail, and that’s...more

Leopard Solutions

Examining How to Navigate Succession Planning Challenges in the Legal Profession

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The legal profession, like many other industries, is undergoing a significant transformation driven by evolving work dynamics, technological advancements, and shifting employee expectations. In a recent episode of "The Geek...more

Leopard Solutions

Succession Planning-Building a Lasting Legacy Webinar Replay

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Law firms need help in crafting and executing effective succession plans. Many require more formal strategies with ill-prepared leadership transitions and often too much focus on short-term profits overshadowing long-term...more

Stange Law Firm, PC

Leaders Listen: Are Your Ears Open?

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Owning or managing a law firm requires a lot of traits. However, one leadership trait vital to a law firm’s success is listening skills. Many emphasize a leader’s ability to communicate. In many instances, communication...more

Law School Toolbox

Law School Toolbox Podcast Episode 333: Building an Authentic Law Practice (w/Hillary Vaillancourt)

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Welcome back to the Law School Toolbox podcast! Today, we have guest Hillary Vaillancourt with us to discuss a variety of topics, including her work on Piece of Cake Allergy Consulting and building a small firm practice. In...more

Butler Snow LLP

Developing a Niche Within Your Law Practice | Zach Wolfe | Texas Appellate Law Podcast

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Attorneys sometimes struggle to set themselves apart from their peers. One way is to find a niche and develop expertise. This is true for appellate lawyers, who, though already focused on appellate law, can cultivate unique...more

Leopard Solutions

Five Suggested New Year's Resolutions For Law Firms with Talent Management in a Highly Competitive Legal Market

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2021 was a whirlwind of growth, demand, and change in the legal industry. Law firms were met with a need to be flexible and innovative in hiring and recruiting, with demand for talent creating a competitive environment like...more

Firesign | Enlightened Legal Marketing

Can Your Brand Be Too Premium?

It is almost an enviable problem. After a law firm – let’s call it Stark & Banner – won a number of high-profile, high-stakes cases, the firm earned a reputation as a premium litigation boutique in its area of specialty....more

Firesign | Enlightened Legal Marketing

The Basics of Branding (and How Law Firms Mess It Up)

Your firm’s “brand” is not your logo, letterhead or tagline. It is your fundamental identity, the essential truth of your organization, and the characteristics, values and attributes that support this identity. It’s...more

Firesign | Enlightened Legal Marketing

The Four Types of Evidence Your Law Firm Website Needs

For most lawyers, referrals are the No. 1 driver of business development. Research on the client side supports this; according to Clio’s 2019 Legal Trends Report, 59 percent of clients who needed an attorney sought a...more

Great Jakes Marketing

The Best Diversity Sections on Law Firm Websites - Part 1 of a 3-part series about communicating ‘diversity’ on law firm websites

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Over the past year, millions of Americans coast-to-coast poured into the streets to protest racial injustice. This uprising, which was striking in its size, breadth, and staying power, has thrust our nation into a...more

International Lawyers Network

Law Firm ILN-telligence Podcast | Episode 10: Juan Pablo Schwencke, Schwencke & Cia | Chile

Juan Pablo Schwencke is the founder partner of Schwencke & Cia, a Chilean law firm and member of the International Lawyers Network. In this episode, Lindsay and JP talk about launching a new firm in the midst of a pandemic,...more

Nancy Myrland - Myrland Marketing & Social...

How Lawyers Can Stand Out Among Competitors

How are lawyers supposed to get noticed in a very busy and crowded world full of competitors and their content? As much as you wish journalists, bloggers, colleagues, and others would think of you when they are writing about...more

International Lawyers Network

Law Firm ILN-telligence | Episode 2: Michael Slan | Fogler Rubinoff LLP

Michael Slan is the managing partner of Fogler Rubinoff LLP in Toronto, Canada, and a member of the International Lawyers Network. In this episode, Lindsay has a candid conversation with Michael about the importance of...more

Stange Law Firm, PC

The law firm fallacy that advertising is impossible without deep pockets

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Many lawyers and law firms who do not advertise justify their lack of marketing by pointing out that they do not have deep pockets. In other words, the justification is that one cannot advertise with money they do not have....more

The Modern Lawyer

Intuition and Indicators

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Today we share our conversation with Evan Parker, a Ph.D. statistics expert and founder of Parker Analytics. Evan is ushering in a new era of data-driven decision-making for law firms by working with them to collect, assess,...more

Nancy Myrland - Myrland Marketing & Social...

[EP. 38 LEGAL MARKETING MINUTES] Lawyers, What Kind Of Content Should You Create?

You know you should be publishing content about your practice area. It is one of the best ways to demonstrate what you know, but you are drawing a blank, or maybe you think it's all been written already, or you might even...more

Nancy Myrland - Myrland Marketing & Social...

[EP. 38 LEGAL MARKETING MINUTES PODCAST] Lawyers, What Kind Of Content Should You Create?

You know you should be publishing content about your practice area. It is one of the best ways to demonstrate what you know, but you are drawing a blank, or maybe you think it's all been written already, or you might even...more

Morrison & Foerster LLP

Do Your Advisers {Speak} Your Language?

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As we’ve often noted in this series, GCs need to look inward to ensure they have the right skills to match the moment. But they must also look outward to ensure their external advisers are evolving along with them. In our...more

Great Jakes Marketing

Market Positioning for Law Firms: A 23-page guide to differentiating your firm

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The goal of market positioning is to gain a sales advantage over your competitors by occupying a distinct and advantageous place in the minds of buyers. If done correctly, the dividends are huge. History has shown that...more

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