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Jaburg Wilk

Communication Is Hard; Work to Improve How You Communicate Constructive Feedback

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Many people sugarcoat what they say to save another’s feelings. I think this is because most people shy away from potentially confrontational conversations or don’t know how to effectively communicate something negative or...more

McGlinchey Stafford

Podcast: #WhyMcGlinchey? Lateral to Leadership with Mag Bickford [More with McGlinchey, Ep. 64]

McGlinchey Stafford on

After joining McGlinchey in 2016, Mag Bickford has risen to firm leadership, serving on the executive Policy Committee, leading the Labor and Employment practice group, and managing the firm’s largest office in New Orleans....more

Passle

CMO Series REPRESENTS - Lynnette Espy-Williams of Cozen O’Connor on Thriving Together: Cultivating Allyship, Safety & Diversity in...

Passle on

In the latest episode of the CMO Series REPRESENTS podcast, we delve into the critical mission of creating a safe and supportive environment for nurturing talent, a top priority for many firms. However, the task of devising...more

Leopard Solutions

Five Suggested New Year's Resolutions For Law Firms with Talent Management in a Highly Competitive Legal Market

Leopard Solutions on

2021 was a whirlwind of growth, demand, and change in the legal industry. Law firms were met with a need to be flexible and innovative in hiring and recruiting, with demand for talent creating a competitive environment like...more

Firesign | Enlightened Legal Marketing

Can Your Brand Be Too Premium?

It is almost an enviable problem. After a law firm – let’s call it Stark & Banner – won a number of high-profile, high-stakes cases, the firm earned a reputation as a premium litigation boutique in its area of specialty....more

Firesign | Enlightened Legal Marketing

The Basics of Branding (and How Law Firms Mess It Up)

Your firm’s “brand” is not your logo, letterhead or tagline. It is your fundamental identity, the essential truth of your organization, and the characteristics, values and attributes that support this identity. It’s...more

Firesign | Enlightened Legal Marketing

Hiring Associates? Six Dos and Don’ts for Your Law Firm Website

Having weathered the COVID-19 epidemic, many law firms now see a sharp uptick in work – and feel a need to hire. Specifically, associates are in high demand. Decipher, an investigative intelligence firm, reports that...more

Nancy Myrland - Myrland Marketing & Social...

How Lawyers Can Stand Out Among Competitors

How are lawyers supposed to get noticed in a very busy and crowded world full of competitors and their content? As much as you wish journalists, bloggers, colleagues, and others would think of you when they are writing about...more

Nancy Myrland - Myrland Marketing & Social...

[EP. 38 LEGAL MARKETING MINUTES] Lawyers, What Kind Of Content Should You Create?

You know you should be publishing content about your practice area. It is one of the best ways to demonstrate what you know, but you are drawing a blank, or maybe you think it's all been written already, or you might even...more

Nancy Myrland - Myrland Marketing & Social...

[EP. 38 LEGAL MARKETING MINUTES PODCAST] Lawyers, What Kind Of Content Should You Create?

You know you should be publishing content about your practice area. It is one of the best ways to demonstrate what you know, but you are drawing a blank, or maybe you think it's all been written already, or you might even...more

Great Jakes Marketing

Market Positioning for Law Firms: A 23-page guide to differentiating your firm

Great Jakes Marketing on

The goal of market positioning is to gain a sales advantage over your competitors by occupying a distinct and advantageous place in the minds of buyers. If done correctly, the dividends are huge. History has shown that...more

Hogan Lovells

What’s Next? Podcast: Exploring law firm culture through a design lens with IDEO

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In this episode, Laura Kind, Global Head of Culture and Change at Hogan Lovells, chats with Rochael Adranly, Partner and General Counsel at renowned global design company IDEO, an organization committed to creating positive...more

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