Hsu Untied interview with Mike Burshteyn, Partner at Greenberg Traurig
Hsu Untied interview with David Elihu, Partner at Quinn Emanuel
The Intersection of Recovery and Performance: Insights from an Ironman Attorney - On Record PR
Trial by Tech: The Evolution of the Digital Courtroom – Speaking of Litigation Video Podcast
Hsu Untied interview with Erik Puknys, Partner at Finnegan
Hsu Untied interview with Tim Lohse, Partner at Manatt
Episode 84: Vilius Bernatonis | TGS Baltic
Hsu Untied interview with Brad Kondracki, Partner at MoFo
Hsu Untied interview with Jordan Jaffe, Partner at Wilson Sonsini
Hsu Untied interview with Derek Foran, Partner at Steptoe
Hsu Untied interview with Dana Wagner, Chief Legal Officer at Twilio
A Journey from Guyana to the Boardroom with Kelly-Ann Gibbs Cartwright
Inspiring Inclusion: Creating a Culture of Action and Accountability - Passle's CMO Series REPRESENTS
Hsu Untied interview with Karen Abesamis, Partner at Morgan Lewis
Hsu Untied interview with Sepideh Mousakhani, Partner at Cooley
Hsu Untied interview with David Okano, Partner at White & Case
Hsu Untied interview with Karen Ubell, Partner at Goodwin
Hsu Untied interview with Bradley Krack, Partner at Gunderson Dettmer
Hsu Untied interview with Dan Cunha, General Counsel at Quora
Hsu Untied interview with Jae Lee, Partner at Nelson Mullins
The landscape of networking has shifted dramatically due to recent global events, but business lawyers have unique opportunities to leverage these changes to their advantage....more
On average, a person engages in 145-200 interactions daily, both in-person and online. However, only 10-20% of these interactions are truly memorable. Among all these interactions, approximately 5-10% are negative, while...more
Instagram isn’t just a platform for personal connections—it’s a powerful tool for businesses, including law firms. With the right strategy, law firms can harness Instagram to reach new clients, engage with their community,...more
In today’s digital era, law firms are continually searching for innovative ways to connect with potential clients and streamline their marketing efforts. One recent advancement that offers a significant boost in this area is...more
The realm of law is often associated with tradition and steadfast principles, yet even the most venerable institutions find themselves adapting to the changing landscape of business and technology. The concept of demand...more
Content marketing for law firms provides plenty of opportunities for lawyers and law firms to develop unconventional and innovative ideas and strategies. Below are some tips to create engaging and remarkable content for your...more
In a world where a hashtag can break a story and a tweet can shape an opinion, the power of social media remains unmatched. While the legal industry has been slow to adopt these digital landscapes, there’s a rising tide of...more
In the bustling realm of social networking, law firms continually seek platforms that enhance their professional presence, facilitate networking, and foster communication with their audience. The launch of the Bluesky...more
As the legal landscape evolves, mastering soft skills alongside legal expertise is crucial for success. While the industry continues to change, certain foundational skills remain essential for lawyers at every career stage....more
Law firms should avoid falling into the same trap that caused the demise of almost 3,000 U.S. newspapers - According to Northwestern University, since 2005, approximately 2,886 U.S. newspapers—about a third of the...more
Personal LinkedIn posts have a place, but if your ratio of personal posts to professional posts gets out of whack, you will damage your professional brand. Let’s talk about a problem I’m seeing with LinkedIn posts these...more
Thought leadership is a long-term positioning play. Don’t worry about getting a quick ROI from it. If you are investing in thought leadership, don’t worry about getting a quick ROI from it. Thought leadership is...more
Social media is an integral part of today’s digital landscape, and it comes with some unique advantages. For one thing, you don’t have to spend a lot to see serious benefits. The more comfortable you are with social media,...more
In an era where LinkedIn reigns as a premier platform for professional networking, the notion of instant results and effortless connections can be misleading. Dispelling the myth of a magic formula, this post dives into the...more
Last week, we brought you part one of our session from Rio, “Client Centricity in Practice,” moderated by Melissa Kanô and Alexandre Pessoa of KLA Advogados, who were joined by Waldemar Thiago Junior, Vice President, Managing...more
Female attorneys are leaving the practice of law. Although this isn’t a new problem, it’s a problem that has plagued the legal profession for decades. Many departures go unexplained and leave legal employers reeling... ...more
Electronic information is ubiquitous and its use and misuse can pose serious ethical problems for attorneys. Attorneys use electronic information to communicate with the public and with clients, to advertise their services,...more
Also known as “How to Translate Content Marketing into Relationship Marketing” without using the big scary words that will make you run away from this post before you read it. Remember the good old days when we just did a...more
LinkedIn continues to evolve and one of its latest features allows users to add an intro video to their profile. Here’s what you need to know about how lawyers can add an intro video to their LinkedIn profiles....more
In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Jay Plum, the Senior Director of Communication at Bracewell, where he works to implement integrated communication strategies and supports revenue through...more
Why Do Law Firms Need Likes and Followers? Having social media likes and followers is essential for any law firm trying to generate new client referrals online through their social media accounts. The more likes and...more
There is a lot of advice out there on how to use LinkedIn and why you should use LinkedIn and what’s useful about LinkedIn – have I used “LinkedIn” enough in this sentence yet? I’ll begin at the beginning with a little...more
At first glance, TikTok might not have obvious utility to the working professional. After all, its pandemic-era popularity seems to be the product of Zoom-schooled and homebound Gen Zers who flocked to the app as a new...more
I always talk about my frustrating experience at a certain semi-prestigious Long Island law firm (sorry, Lois). I do it partly to rub my success in their noses because they never had faith in me, but mostly because the way I...more
Join a panel of experienced legal marketers to learn tips and tricks for managing a successful webinar from start to finish. Panelists discuss pre-webinar strategy and planning, marketing the webinar through digital channels,...more