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License Agreements Merchandising Rights Intellectual Property Protection

Stinson LLP

On Your Mark: Strides in Trademark Infringement on Sports Merchandising

Stinson LLP on

In the realm of sports merchandising, licensing is a significant revenue source for college and professional sports teams. Typically, sports teams do not directly produce sports merchandise; instead, they engage in exclusive...more

Morgan Lewis - Tech & Sourcing

Merchandise License Agreements

Rights holders are almost always looking for ways to monetize the intellectual property (IP) that they own or license. For owners of rights in popular logos; characters from TV shows, movies, or video games; or similar IP,...more

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