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LMAMKT Marketing Perspectives Artificial Intelligence

Thought leadership, educational pieces, and other posts from our friends at the Legal Marketing Association. Follow this channel for insights on all matters #LMAMKT and biz dev.
JD Supra Perspectives

Legal Prompt Engineering: Fast Becoming the Important AI Skill in Legal Services

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AI's capabilities are vast – however, to harness its capabilities fully, lawyers must become adept in the art of prompt engineering....more

JD Supra Perspectives

Navigating the AI Revolution in Legal Marketing: Insights from the Front Lines

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Panel presentation by humans. Recording and summary of key marketing takeaways by artificial intelligence. Welcome to the new normal?...more

JD Supra Perspectives

Hiring Best-Fit Lawyers: Why AI Has Changed the Game on Firm Recruiting

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Imagine a recruitment process where bias is minimized, efficiency is maximized, and the best candidates are identified with a precision that human intuition alone cannot achieve. This is the vision AI brings to legal...more

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Capturing the Client Experience in AI

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The fusion of AI with legal marketing is not just a trend; it's a revolution, offering law firms a path to not only survive but thrive in the dynamic world of legal services. Neil Sahota explains....more

JD Supra Perspectives

We Asked AI To Write About the Pros and Cons of Using AI in Legal Marketing – Here’s What We Heard Back

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For the first in a series of questions we posed to ChatGPT about artificial intelligence and the legal sector, we requested: write a post listing the pros and cons of using AI to generate legal marketing content...more

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Headless Body in Topless Bar and ChatGPT

JD Supra Perspectives on

Eighty percent of the information we need is available online, as open-source data. What we do with that data, and how we progress our intellectual curiosity and investigation, is where it gets interesting....more

JD Supra Perspectives

The ABCs of Law Firm Strategy: AI, BI, and CI

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An overview of three types of intelligence that can be useful in developing law firm strategy, and how they can shape legal marketing....more

Legal Marketing Association (LMA)

Artificial Intelligence Is the Future of Everything, Right? Not So Fast...

How can law firms leverage AI to your advantage, as well as to the advantage of clients, partners and staff?...more

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