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NAD Better Business Bureau Product Labels

Fox Rothschild LLP

NAD Reiterates Health Claim Guidance

Fox Rothschild LLP on

The National Advertising Division (NAD) of the Better Business Bureau (BBB) recently reminded advertisers that tout the benefits and health-related features of their products to be mindful of the Federal Trade Commission’s...more

Manatt, Phelps & Phillips, LLP

NAD Issues Decision Regarding Zarbee’s Cough Products

Cough relief claims for Zarbee’s, Inc., cough products were challenged by a competitor, Maty’s Healthy Products, LLC, with the National Advertising Division (NAD) of BBB National Programs. Both companies sell honey-based...more

Hogan Lovells

National Advertising Division Refers Supplement Advertising to FTC

Hogan Lovells on

A recent action by the National Advertising Division (NAD), a self-regulatory arm of the Better Business Bureau, illustrates that advertisers who participate but decline to be bound by an NAD Decision can expect to be...more

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