News & Analysis as of

Opt-Outs Web Tracking

Robinson+Cole Data Privacy + Security Insider

California Trap & Trace Class Actions on the Rise in the Age of Website Trackers

Future LLC, a magazine and website publisher and owner of the TechRadar.com website, faces allegations that it collected website visitors’ IP addresses without consent in violation of the California Invasion of Privacy Act...more

BakerHostetler

Privacy Litigation Trends: Meta Pixels, Cookie Opt-Out, and Sale of Data

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This breakout series will discuss the latest U.S. privacy compliance programs, and how trends such as sale opt-out and cookie banners are part of the “data revolution”. The series will also cover the intersection of...more

BCLP

Cookies Banners and Beyond: How to Avoid Common Mistakes

BCLP on

The use of online tracking technologies for online behavioral advertising, analytics and related activities has come under increasing scrutiny by regulators in the U.S., Europe and elsewhere. The obligations under various...more

Robinson+Cole Data Privacy + Security Insider

California’s “Do Not Track” Mandate Does Not Please Businesses

Since the California Privacy Protection Agency (CPPA) released its draft regulations pursuant to the California Privacy Rights Act (CPRA), the biggest gripe from businesses has been the website tracking opt-out requirements....more

Sheppard Mullin Richter & Hampton LLP

IAB Steps In State Signal Morass

Companies who participate in the AdTech and digital advertising eco-system are very familiar with the Interactive Advertising Bureau and its form advertiser agreements. Those agreements can help streamline negotiations,...more

Holland & Knight LLP

Colorado Releases Proposed Privacy Rules, Further Complicating National Compliance Landscape

Holland & Knight LLP on

The Colorado Department of Law filed a set of proposed rules to implement the Colorado Privacy Act (Draft CO Rules) on Sept. 29, 2022, foreshadowing additional compliance obligations that businesses will have to strive to...more

Robinson+Cole Data Privacy + Security Insider

Draft CPRA Regulations Aim to Streamline Opt-Out Processes

On Friday of last week, the newly created California Privacy Protection Agency (CPPA) issued its first proposed regulations under the California Privacy Rights Act (CPRA). - The proposed rules have drawn criticism for...more

BakerHostetler

AD-ttorneys@law - February 2022

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Washington State Debates Personal Data Protections - Will the Evergreen State join Colorado and Cali and flick the data off-switch?...more

Morgan Lewis - Tech & Sourcing

Germany: Consent Required – No Opt-Out for Cookies

The German Federal Court of Justice (BGH) ruled on May 28 that an opt-out for cookies settings is inadmissible under German law under Section 15(3) of the German Telemedia Act (TMG) in conformity with the ePrivacy Directive...more

Epiq

When the Cookie Crumbles: Four Reasons Why Cookie Consent Does Not Work

Epiq on

It is impossible to browse the Internet without bumping into a popup window requesting consent to enable cookies on the web page. Website cookies are text files saved to devices that contain information about a person’s...more

ArentFox Schiff

Google Provides Restricted Data Processing Setting to Comply with CCPA

ArentFox Schiff on

This plan does not take responsibility away from businesses, but provides a way for companies to ensure they are not “selling” data to Google. The definition of “selling” under the CCPA is quite broad and would entail...more

Sheppard Mullin Richter & Hampton LLP

Interest-Based Advertising Enforcer Hits 100

The Online Interest Based-Advertising Accountability Program, which enforces privacy principles for digital advertising, recently announced its 100th action. In announcing this landmark, the Accountability Program looked back...more

Ballard Spahr LLP

FTC Settles with Targeted Digital Advertising Company over Supercookie Advertising Practices

Ballard Spahr LLP on

The Federal Trade Commission (FTC) has entered into a proposed consent order requiring digital advertising company Turn Inc. to include a clear and conspicuous notice detailing how it collects, uses, or shares information...more

McManis Faulkner

Trick Or Treat: Cookies And Consumer Privacy In Online Advertising

McManis Faulkner on

The proliferation of online goods and services means consumer data is available to those with a need or interest in possessing it. One method providers and third party partners employ to collect online consumer data is the...more

Manatt, Phelps & Phillips, LLP

Advertising Law - March 2015 #2

New DAA App Brings Choice to Mobile - Bringing consumer choice to mobile applications, the Digital Advertising Alliance released “AppChoices,” a free app that will allow consumers to opt out of tracking on mobile...more

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