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Professional Networking Thought Leadership

International Lawyers Network

Mastering Modern Networking: Listening and Connection Strategies for Business Lawyers

Networking remains one of the most powerful tools for building professional relationships, but it’s often misunderstood. Many lawyers feel the need to lead with their expertise, thinking that showcasing their knowledge will...more

Baker Donelson

Leadership Lessons I Learned from ABC's Lost

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From 2004 through 2010, I was transfixed (and probably a little addicted) to the ABC hit show Lost. From the pilot episode, Ellen and I were hooked. You likely remember Lost, which is built around a commercial airline that...more

Baker Donelson

A Tale of Two Leaders: What Leadership Has Taught Me

Baker Donelson on

Showcasing how leaders come in various shapes and sizes is the common thread throughout this issue. We interviewed two Baker Donelson women leaders – Martha Boyd, chair of the Firm's Labor & Employment Group, and Jennifer...more

Baker Donelson

What I Learned About Leadership This Summer

Baker Donelson on

Each year, our Baker Women team makes a point to engage with our summer associates, particularly getting them involved in some of our signature projects, such as our leadership issue of Strive. For this article, we tasked...more

International Lawyers Network

Five Networking Tips for Business Lawyers in Today's Evolving Landscape

The landscape of networking has shifted dramatically due to recent global events, but business lawyers have unique opportunities to leverage these changes to their advantage....more

Copo Strategies + Law Firm Editorial Service

Debunking four misconceptions about thought leadership ghostwriting

Some people have misconceptions about thought leadership ghostwriting. Let’s debunk the four most prevalent ones. When you’re marketing a product or service that’s in a new or different category, misconceptions often...more

Copo Strategies + Law Firm Editorial Service

Four ways your thought leadership is a compounding asset

Thought leadership is a marketing and business development asset whose value compounds over time by growing your network, supporting your business development efforts, and building trust with your audience....more

Pollock Cohen LLP

What I Wish I Knew Then: Elise Langsam

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My latest “What I Wish I Knew Then" column in the New York Law Journal features an interview with Elise Langsam. Elise is a sole practitioner who specializes in personal injury and medical malpractice cases. Her early...more

Passle

Elizabeth Anscombe of Nardello & Co. on Building Trust in Confidential Services - Passle's CMO Series Podcast EP148

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Marketing in confidential services comes with distinct challenges and requires a strategic approach to establish and sustain trust. In this episode of the Passle CMO Series Podcast, Cam Dobinson explores these intricacies...more

Copo Strategies + Law Firm Editorial Service

All thought leadership boils down to these two words

Don’t overthink thought leadership. Two simple words describe why it works—and should guide your thought leadership strategy and execution. At bottom, thought leadership is about two words: perceived authority. Thought...more

Copo Strategies + Law Firm Editorial Service

Here's how thought leadership content greases your business development skids

In this video, Wayne Pollock (Founder of Copo Strategies and the Law Firm Editorial Service) explains how thought leadership marketing and business development content can grease law firms' and lawyers' business development...more

Copo Strategies + Law Firm Editorial Service

Six ways thought leadership can help you secure speaking engagements

Consistently publishing thought leadership can help attorneys pave a path straight to the stage at an industry conference. Thought leadership is a Swiss Army knife for attorneys and their law firms. It’s a marketing and...more

Mitratech Holdings, Inc

[Event] Interact 2025 | User Conference and Tech Expo - April 14th - 17th, Grapevine, TX

Our Flagship U.S. Conference is back, bigger than ever, and taking place in Dallas, TX…. because everything is bigger in Texas. Bigger on insights. Bigger on networking. Bigger on ROI. We’re bringing our largest audience,...more

International Lawyers Network

Law Firm ILN-telligence Podcast | Episode 91: Amanda Schneider | Epstein Becker Green

Amanda Schneider is the Chief Marketing and Business Development Officer for Epstein Becker Green, a national super boutique in the US, and the ILN's member firm for New York and Washington, DC as well as its founding member...more

Copo Strategies + Law Firm Editorial Service

Four tips for converting webinars into thought leadership articles people will actually read

Converting webinars into thought leadership articles people will read requires more than simply polishing and publishing a webinar’s transcript. Today, webinars are still important marketing and business development tools...more

Copo Strategies + Law Firm Editorial Service

Your clients’ (and referral sources’) industry jargon is their love language

Connect with your clients (and referral sources) by using their industries’ jargon in your thought leadership marketing. When it comes to attorneys’ content marketing and thought leadership marketing efforts, their...more

Copo Strategies + Law Firm Editorial Service

The benefits of using thought leadership as “after hours” client advocacy

Advocating for your clients through your thought leadership is a savvy way to bring about change your clients want to see, while solidifying you in the eyes of those clients as the go-to attorney for their legal or business...more

Passle

Sheenika Gandhi of Greenberg Glusker on Reimagining Associate Training For BD Success - Passle's CMO Series Podcast

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Training and developing the next generation of lawyers is a key driver for a firm’s long-term success. Investing in new talent is often overlooked, but today we have the pleasure of sitting down with Sheenika Gandhi, Chief...more

Passle

Matt Dixon of DCM Insights on What It Takes To Be A Rainmaker in Today’s Market - Passle's CMO Series Podcast

Passle on

The landscape for professional services business development is changing. Clients are less loyal to firms and individual fee earners, and strong relationships are no longer enough to guarantee repeat business. These are...more

Good2bSocial

Is Bluesky a Viable Twitter Alternative for Law Firms?

Good2bSocial on

The social media landscape is a dynamic space that constantly reshapes how we connect and share information. The inception of Bluesky—a decentralized, open-source social networking service initiated by Jack Dorsey—is one such...more

Shutts & Bowen LLP

May I Inquire? The Michael Silver pLAWdcast - Episode 5 - Neil Brown (The Poynter Institute)

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Episode 5 of the pLAWdcast features guest? Neil Brown?, President of The Poynter Institute. Michael discusses the history and mission of Poynter, as well as journalism training, media literacy, and the future of the news...more

Copo Strategies + Law Firm Editorial Service

Build better bonds with these five groups of people by co-authoring thought leadership with them

Co-authoring thought leadership is a strategic way to strengthen your relationships with those people you think could help you build your practice and book of business. I am constantly pushing the attorneys I ghostwrite...more

Copo Strategies + Law Firm Editorial Service

Four under-the-radar sources of thought leadership inspiration at conferences

At industry conferences, look past the main stage for sources of thought leadership inspiration. When attorneys attend industry conferences, it is not unusual for them to draw inspiration for future thought leadership...more

DRI

Unlocking Success: A Guide for Lawyers to Secure Referrals

DRI on

Building a thriving practice often hinges on one crucial factor: referrals. Referrals not only bring in new clients but also serve as a testament to your credibility and expertise. Developing a robust referral network is a...more

Mitratech Holdings, Inc

[Event] Interact 2024 - April 24th - 25th, London, United Kingdom

Mitratech is always ready to meet its community where they are (literally) — and Interact 2024 is a great chance to prove it. Join the world's foremost community of Corporate Legal & Claims, GRC, and HR tech-forward thinkers...more

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