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Blattel Communications

Return on Investment (ROI): Measuring Marketing Effectiveness

Blattel Communications on

Do you know how effective this marketing tactic is? How much profit (or loss) is attributed to a specific marketing expense – what’s my ROI? It’s a question we get asked every day. Understanding the return on your investment...more

Maynard Nexsen

Marketing Minute Video: The Power of Storytelling with NP Strategy

Maynard Nexsen on

Abigail Darlington, NP Strategy: Storytelling is a powerful tool that can be leveraged in a myriad of ways. This week’s video shares the key ingredients for crafting a compelling story with lasting impact. ...more

Furia Rubel Communications, Inc.

Trends Impacting Integrated Marketing Strategy in 2022: On Record PR

In this episode of On Record PR, members of the Furia Rubel team go on record to discuss trends in digital marketing, public and media relations, crisis communications, business development, and talent acquisition and...more

Casetext

Modern Law Firm Marketing: A Guide

Casetext on

Your website is not the most important part of your marketing, and it’ll yield some of the slowest results. You should do it anyway. Crafting a good website – like all writing – forces you to think through big ideas. It’s...more

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