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Sponsors Name and Likeness Trademarks

Arnall Golden Gregory LLP

Top 10 Legal Considerations for Esports Players and Teams

In recent years, the world of esports has transformed from a niche subculture of competitive video game players into a global phenomenon of international tournaments, attracting millions of fans and generating substantial...more

Miller Canfield

F1 Team Sues Former Principal Over Personal Photographs Displaying Team Trademarks in Memoir

Miller Canfield on

Earlier this year, the Haas F1 Team announced it would compete in the 2024 Formula One Championship without the leadership of its former principal Guenther Steiner. Following this separation, Steiner sued his former team for...more

Kilpatrick

NCAA Interim NIL Policy: Sponsoring College Athletes – What You Need to Know About NIL Regulations

Kilpatrick on

If your marketing team has yet to come to you with questions about the legal issues involved with sponsoring college athletes, they probably will shortly. What was once a slow-drip evolution of state legislatures gradually...more

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