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Sports Entertainment Industry Marketing

Katten Muchin Rosenman LLP

10 Legal Trends for Brands to Watch When Investing in Sports Marketing

The recent ANA Advertising Law 1-Day Conference, hosted in Katten’s New York office, included a panel about current legal trends in sports marketing featuring Sports and Sports Facilities Partner Daniel Render and Executive...more

Hsu Untied (by Richard Hsu)

Hsu Untied interview with Brian Anderson, Partner at Sheppard Mullin

An interview with Brian Anderson, Partner at Sheppard Mullin by Richard Hsu...more

DarrowEverett LLP

Should Influencers Be Held Liable for the Promotion of Digital Assets?

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The world’s ever-changing technological landscape has led to the formation of new mediums of creativity — mediums that the sports and entertainment industry cannot ignore. Digital currencies, virtual universes, and enhanced...more

Foster Garvey PC

Sports & Entertainment Spotlight: Ye Is the Latest Musician to Forge a Collaboration With a Fast Food Restaurant, and Kim...

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I did not want to write this week. What more can I say other than what has already been said after yet another callous, atrocious, evil, and (perhaps worst of all) familiar mass shooting in this country? Since this is a...more

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Sports & Entertainment Spotlight: College Athletes Use NIL Opportunities to Create Bidding War, and Power Couple Jay-Z and Beyoncé...

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Live from New York it’s…wait, that’s not right. Two weeks off, and I’ve forgotten how I open these…ah, yes… Welcome back (both to me and to you) to the “Spotlight.” I would love to be able to say that my batteries are fully...more

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Sports & Entertainment Spotlight: Kevin Hart Signs a $100 Million Investment Agreement to Create Multi-Platform Comedic...

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Endorsement Deals, Sponsorships & Investments - Kevin Hart Signs $100 Million Investment Agreement To Create HARTBEAT, Which Will Be Led By An All Black Leadership Team - April 27, 2022 via Forbes (subscription may be...more

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Sports & Entertainment Spotlight: Rihanna's Savage X Fenty Lingerie Brand is Reportedly on the Verge of a $3 Billion IPO, and...

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This past week, I have realized my place is still on the blogosphere and not in the stands. That time will come. But it’s not now. I love my readers, and I love my supportive family. Without them, none of this is possible....more

Foster Garvey PC

Sponsorship Empire Such as Roger Federer’s Sparks an Interesting Debate: Do Celebrities Make the Brand or Do the Brand Make the...

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- With celebrities continuing to pad their bank accounts through endorsement deals, some questions remain: What makes them an icon? Is it their initial rise to fame or their brand? (See the Roger Federer story below) -...more

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Sports & Entertainment Spotlight: What the Recent Senate Hearing Might Mean for a Federal NIL Law as State Laws Go Into Effect on...

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As we inch closer to the summer solstice here in the Northern Hemisphere (the first day of summer for those of you who were asleep in science class), the heat is not rising only on the thermometer, but also in the halls of...more

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Sports & Entertainment Spotlight - June 2021

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Athletes and entertainers are people, too. Albeit, incredibly talented people, but deserving of the same treatment with dignity and respect as how we would want ourselves to be treated. For better or worse, sometimes their...more

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