News & Analysis as of

Student Athletes Influencers

Vondran Legal

Arizona Name, Image, and Likeness Law for Athletes and Institutions

Vondran Legal on

Thanks to new legislation, student-athletes may now legally profit through the use of their name, image and likeness marketing and promotions efforts. If you have a strong social media following on sites like Instagram,...more

Troutman Pepper

How NCAA Athletes and Brands Can Avoid Big Mistakes in NIL Influencer Agreements

Troutman Pepper on

The biggest event of the year in college sports just concluded as national champions were crowned in men’s and women’s basketball, and hundreds of thousands of college athletes are entering the influencer marketplace for the...more

Kelley Drye & Warren LLP

Change to NCAA Policy Creates New Group of Influencers

This summer, the NCAA suspended its long-standing policy that restricted student-athletes from being able to generate income from their name, image, and likeness (commonly referred to as “NIL”). It didn’t take brands long to...more

Manatt, Phelps & Phillips, LLP

[Webinar] New Class of Talent: NCAA NIL Changes and Implications for Brand, College and Athlete Stakeholders - September 21st,...

The NCAA’s new name, image and likeness (NIL) rules and state laws allow college athletes to profit from legitimate brand partnerships, opening opportunities for brands to engage fresh influencer talent and for college...more

Foster Garvey PC

Sports & Entertainment Spotlight: What the Recent Senate Hearing Might Mean for a Federal NIL Law as State Laws Go Into Effect on...

Foster Garvey PC on

As we inch closer to the summer solstice here in the Northern Hemisphere (the first day of summer for those of you who were asleep in science class), the heat is not rising only on the thermometer, but also in the halls of...more

Foster Garvey PC

Sports & Entertainment Spotlight - April 2021 #3

Foster Garvey PC on

“Happy” Tax Day to those of you here in the United States celebrating/commiserating (noting of course that certain taxpayers have until May 17 to file their returns this year). Like taxes, this installment of the Spotlight...more

Jones Day

NCAA Paves Way for College Athletes to Receive Benefits for Name, Image, and Likeness Rights - Companies should continue to...

Jones Day on

On October 29, 2019, the NCAA board announced that student-athletes will have an opportunity to "benefit" from the use of their names, images, and likenesses in a "manner consistent with the collegiate model." The NCAA has...more

Sheppard Mullin Richter & Hampton LLP

California’s Fair Pay to Play Act: This is Only The First Quarter

We previously wrote about California Senate Bill 206, the “Fair Pay to Play Act,” back in April, and now Gov. Gavin Newsom has signed that bill into law. The law becomes effective on January 1, 2023. After numerous revisions...more

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