News & Analysis as of November 17, 2024

Trademark Application

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A Trademark is a legally registered distinctive mark or sign which identifies goods, products or services that originate or are associated with a particular person or enterprise . A typical example of a trademark... more +

Baker's Trademark Developments of 2024

Baker Donelson on 9/18/2024

2024 has been a busy year in all intellectual property. It has been especially busy in trademark law. Here are the top seven cases in trademark law to date....more

Protecting the Product: Beauty Products

Quarles & Brady LLP on 4/18/2024

The beauty industry is ever changing, and makeup trends and viral product releases can drastically increase a company’s profits. However, without proper legal protection, competitors can quickly replicate a product, eating...more

Client Wants To Do Business in US, What To Do from an IP Perspective

International Lawyers Network on 1/10/2019

The Amazon Marketplace, an online sales platform for third-party sellers, has seen a significant increase in popularity. It is not, however, the only third-party sales platform, Walmart.com, e-Bay, and Etsy are other popular...more

Registration of Color Trademarks on Product Packaging: The TTAB Lays Down Some Black and White Rules

Dorsey & Whitney LLP on 11/13/2018

Obtaining trademark registration for color trademarks can be a complicated undertaking. In a recent precedential opinion, the Trademark Trial and Appeal Board in In re Forney Industries, Inc. weighed in on the registrability...more

Cheerios Yellow Box Rejected For Trademark Registration

Ladas & Parry LLP on 10/23/2017

In a precedential decision on August 22 2017, the Trademark Trial and Appeal Board (TTAB) in In re General Mills IP Holdings II, LLC (Serial 86757390) held that the applicant did not provide sufficient evidence to support the...more

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